Equifax vs TransUnion
Equifax vs TransUnion, compared side by side on 21 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Equifax is on 71/100 and TransUnion on 75/100.
Where each one leads
Equifax
- agent readiness: 39/100 against 25/100
TransUnion
- our overall score: 75/100 against 71/100
- funding raised: $1.4B against $1.0M
- LinkedIn following: 578,589 against 302,248
At a glance
| Measure | Equifax | TransUnion |
|---|---|---|
| What it is | Global leader in information solutions, data analytics, and technology for credit reporting and workforce insights. | Global information and insights company providing credit reporting, fraud prevention, and data analytics solutions. |
| Category | Credit Reporting, Data Analytics, Financial Services, Identity Verification | Fintech, Data Analytics, Information Services, Credit Reporting |
| Sells toBusiness model | B2B | B2C | B2B | B2C |
| Offering | Software | services | platform | Software | services |
| Founded | 1899 | 1968 |
| Headquarters | Atlanta, United States | Chicago, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Equifax | TransUnion |
|---|---|---|
| Employees | 18,526 | 16,982 |
| Total funding | $1.0M | $1.4B |
| Latest round | Post IPO | Debt |
| Valuation | $30B | $21B |
| LinkedIn followers | 302,248 | 578,589 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Equifax | TransUnion |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 71/100 | 75/100 |
| Traction | 50/100 | 60/100 |
| Team | 70/100 | 70/100 |
| Search visibility | 33/100 | 42/100 |
| Quality | 88/100 | 90/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (39/100) | F (25/100) |
| Domain ratingLink authority, 0-100 | 89/100 | 89/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Equifax | TransUnion |
|---|---|---|
| CDN | Cloudflare | Cloudflare |
| Frameworks | Bootstrap | Tailwind CSS |
| Analytics | Google Tag Manager | Not detected |
Equifax vs TransUnion: common questions
Which is better, Equifax or TransUnion?
On our 0-100 score TransUnion rates higher (75/100 against 71/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 21 data points above: read the rows that match what you are buying for.
How do Equifax and TransUnion compare on the numbers?
Equifax leads on agent readiness (39/100 against 25/100). TransUnion leads on our overall score (75/100 against 71/100), funding raised ($1.4B against $1.0M), LinkedIn following (578,589 against 302,248).
Read the full Equifax review and pricing or the TransUnion review and pricing. You can also browse other Equifax alternatives we track.