Empower vs Varo
Empower vs Varo, compared side by side on 15 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Empower is on 22/100 and Varo on 70/100.
Where each one leads
Empower
- domain rating: 78/100 against 67/100
- headcount: 13,432 against 431
- LinkedIn following: 157,030 against 68,893
Varo
- our overall score: 70/100 against 22/100
- agent readiness: 41/100 against 33/100
At a glance
| Measure | Empower | Varo |
|---|---|---|
| What it is | Empower provides a platform for financial advisors to manage client relationships and grow their businesses. | Varo Bank is a US-based all-digital, nationally chartered bank offering mobile-first banking services. |
| Category | Fintech, WealthTech, Financial Services, Financial Planning | Fintech, Neobank, Digital Banking, Consumer Lending |
| Sells toBusiness model | B2B | B2C |
| Offering | Platform | Platform |
| Founded | 1974 | 2015 |
| Headquarters | Greenwood Village, United States | Salt Lake City, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Empower | Varo |
|---|---|---|
| Employees | 13,432 | 431 |
| Valuation | Not published | $2.5B |
| LinkedIn followers | 157,030 | 68,893 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Empower | Varo |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 22/100 | 70/100 |
| Traction | 20/100 | Not published |
| Team | 10/100 | Not published |
| Search visibility | 23/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | F (33/100) | D (41/100) |
| Domain ratingLink authority, 0-100 | 78/100 | 67/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Empower | Varo |
|---|---|---|
| Hosting | Not detected | Vercel |
| CDN | Cloudflare | Cloudflare |
| Frameworks | Tailwind CSS | Next.js |
| Analytics | Amplitude | Segment |
Empower vs Varo: common questions
Which is better, Empower or Varo?
On our 0-100 score Varo rates higher (70/100 against 22/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 15 data points above: read the rows that match what you are buying for.
How do Empower and Varo compare on the numbers?
Empower leads on domain rating (78/100 against 67/100), headcount (13,432 against 431), LinkedIn following (157,030 against 68,893). Varo leads on our overall score (70/100 against 22/100), agent readiness (41/100 against 33/100).
Read the full Empower review and pricing or the Varo review and pricing. You can also browse other Empower alternatives we track.