Emarsys vs Ortto
Emarsys vs Ortto, compared side by side on 14 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Emarsys is on 59/100 and Ortto on 55/100.
Where each one leads
Emarsys
- our overall score: 59/100 against 55/100
Ortto
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Emarsys | Ortto |
|---|---|---|
| What it is | Customer engagement platform for personalized marketing. | Customer engagement platform powered by AI. |
| Category | Marketing Technology, CRM, Artificial Intelligence, SaaS | Marketing Technology, Customer Relationship Management (CRM), Artificial Intelligence, SaaS |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Platform |
| Founded | 2000 | 2014 |
| Headquarters | Vienna, Austria | San Francisco, USA |
| Status | Active | Active |
Size, funding and growth
| Measure | Emarsys | Ortto |
|---|---|---|
| Employees | Not published | 150 |
| Total funding | $63.0M | $63.0M |
| Latest round | Strategic | Series B |
| Valuation | $1.1B | $1.1B |
| LinkedIn followers | Not published | 14,767 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Emarsys | Ortto |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 59/100 | 55/100 |
| Traction | 39/100 | 59/100 |
| Team | Not published | 10/100 |
| Community | 15/100 | Not published |
| Search visibility | 19/100 | 35/100 |
| Quality | 86/100 | 68/100 |
| Agent readinessHow well an AI agent can read and act on the site | Not published | D (47/100) |
| Domain ratingLink authority, 0-100 | Not published | 78/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Emarsys | Ortto |
|---|---|---|
| Hosting | Not detected | AWS |
| CDN | Not detected | CloudFront |
| CMS | Not detected | Framer |
| Analytics | Not detected | Google Tag Manager |
Emarsys vs Ortto: common questions
Which is better, Emarsys or Ortto?
On our 0-100 score Emarsys rates higher (59/100 against 55/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 14 data points above: read the rows that match what you are buying for.
How do Emarsys and Ortto compare on the numbers?
Emarsys leads on our overall score (59/100 against 55/100).
Read the full Emarsys review and pricing or the Ortto review and pricing. You can also browse other Emarsys alternatives we track.

