eBay vs Mercari
eBay vs Mercari, compared side by side on 16 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: eBay is on 35/100 and Mercari on 52/100.
Where each one leads
eBay
Leads on none of the measures we hold for both companies.
Mercari
- our overall score: 52/100 against 35/100
At a glance
| Measure | eBay | Mercari |
|---|---|---|
| What it is | Global e-commerce platform connecting buyers and sellers. | A Japanese e-commerce marketplace for buying and selling used goods. |
| Category | E-commerce, Online Marketplace, Retail | E-commerce, Marketplace, Consumer App, Social Commerce |
| Sells toBusiness model | B2C | B2C |
| Offering | Marketplace | Marketplace |
| Founded | 1995 | 2013 |
| Headquarters | San Jose, USA | Tokyo, Japan |
| Status | Active | Active |
Size, funding and growth
| Measure | eBay | Mercari |
|---|---|---|
| Employees | 10,000 | Not published |
| Total funding | $63.0M | Not published |
| Latest round | Strategic | Not published |
| Valuation | $1.1B | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | eBay | Mercari |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 35/100 | 52/100 |
| Traction | 59/100 | 40/100 |
| Team | 30/100 | 30/100 |
| Community | 8/100 | 15/100 |
| Search visibility | 24/100 | 21/100 |
| Quality | 30/100 | 68/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (37/100) | F (37/100) |
| Domain ratingLink authority, 0-100 | 93/100 | 89/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | eBay | Mercari |
|---|---|---|
| Hosting | Azure | AWS |
| CDN | Not detected | Cloudflare |
eBay vs Mercari: common questions
Which is better, eBay or Mercari?
On our 0-100 score Mercari rates higher (52/100 against 35/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 16 data points above: read the rows that match what you are buying for.
How do eBay and Mercari compare on the numbers?
Mercari leads on our overall score (52/100 against 35/100).
Read the full eBay review and pricing or the Mercari review and pricing. You can also browse other eBay alternatives we track.