Easyway vs Smartness
Easyway vs Smartness, compared side by side on 14 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Easyway is on 40/100 and Smartness on 55/100.
Where each one leads
Easyway
- agent readiness: 34/100 against 22/100
Smartness
- our overall score: 55/100 against 40/100
At a glance
| Measure | Easyway | Smartness |
|---|---|---|
| What it is | Personalized guest communication platform for hotels to enhance guest experience and optimize operations. | AI technology provider for hotels and non-hotel accommodations, focusing on generating tangible results and automating operational tasks. |
| Category | Hospitality, Communication, Travel, Generative AI | Hospitality, Travel Tech, Artificial Intelligence, Proptech |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Platform |
| Founded | 2017 | 2020 |
| Headquarters | Tel Aviv, Israel | Trentino, Italy |
| Status | Active | Inactive |
Size, funding and growth
| Measure | Easyway | Smartness |
|---|---|---|
| Employees | 46 | Not published |
| Headcount growthLast 12 months | +5.4% | Not published |
| Total funding | Not published | $47.0M |
| Latest round | Seed | Series B |
| LinkedIn followers | 6,022 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Easyway | Smartness |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 40/100 | 55/100 |
| Traction | 17/100 | 38/100 |
| Team | 70/100 | 70/100 |
| Community | 8/100 | 15/100 |
| Search visibility | 33/100 | 19/100 |
| Quality | Not published | 68/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (34/100) | F (22/100) |
| Domain ratingLink authority, 0-100 | 29/100 | Not published |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Easyway | Smartness |
|---|---|---|
| CDN | Cloudflare | Not detected |
| CMS | WordPress | Not detected |
| Frameworks | Jquery | Not detected |
| Analytics | Google Tag Manager | Not detected |
Easyway vs Smartness: common questions
Which is better, Easyway or Smartness?
On our 0-100 score Smartness rates higher (55/100 against 40/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 14 data points above: read the rows that match what you are buying for.
How do Easyway and Smartness compare on the numbers?
Easyway leads on agent readiness (34/100 against 22/100). Smartness leads on our overall score (55/100 against 40/100).
Read the full Easyway review and pricing or the Smartness review and pricing. You can also browse other Easyway alternatives we track.

