E.L.F. Beauty vs Sephora
E.L.F. Beauty vs Sephora, compared side by side on 14 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: E.L.F. Beauty is on 21/100 and Sephora on 25/100.
Where each one leads
E.L.F. Beauty
- agent readiness: 67/100 against 25/100
Sephora
- our overall score: 25/100 against 21/100
- domain rating: 87/100 against 65/100
- headcount: 51,737 against 1,768
- LinkedIn following: 2,834,318 against 642,355
At a glance
| Measure | E.L.F. Beauty | Sephora |
|---|---|---|
| What it is | Global beauty company offering high-quality, clean, and cruelty-free cosmetics, skincare, and beauty tools at accessible price points. | Global retailer of prestige beauty products, offering cosmetics, skincare, fragrance, and haircare. |
| Category | Consumer App, E-commerce, Beauty, Cosmetics | Cosmetics, Skincare, Fragrance, Haircare |
| Sells toBusiness model | B2C | B2C |
| Offering | Consumer goods | Marketplace |
| Headquarters | Oakland, United States | Neuilly-sur-Seine, France |
| Status | Active | Active |
Size, funding and growth
| Measure | E.L.F. Beauty | Sephora |
|---|---|---|
| Employees | 1,768 | 51,737 |
| LinkedIn followers | 642,355 | 2,834,318 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | E.L.F. Beauty | Sephora |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 21/100 | 25/100 |
| Traction | 20/100 | 20/100 |
| Team | Not published | 10/100 |
| Search visibility | 22/100 | 45/100 |
| Agent readinessHow well an AI agent can read and act on the site | C (67/100) | F (25/100) |
| Domain ratingLink authority, 0-100 | 65/100 | 87/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | E.L.F. Beauty | Sephora |
|---|---|---|
| Hosting | Vercel | Azure |
| CDN | Vercel | Not detected |
| Frameworks | Next.js, Tailwind CSS | Not detected |
| Analytics | Google Tag Manager | Not detected |
What users say
| Measure | E.L.F. Beauty | Sephora |
|---|---|---|
| Reddit sentimentThreads we track | Not published | 4 positive, 1 negative across 6 threads |
“The current 50% off promo on minis is discounting two full-size items at Sephora @ Kohls. Add 1 mini + 1 full-size Add another full-size Remove the mini My cart kept 50% off both full-size products. No idea how long it’ll last. YMMV!”r/Sephora
E.L.F. Beauty vs Sephora: common questions
Which is better, E.L.F. Beauty or Sephora?
On our 0-100 score Sephora rates higher (25/100 against 21/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 14 data points above: read the rows that match what you are buying for.
How do E.L.F. Beauty and Sephora compare on the numbers?
E.L.F. Beauty leads on agent readiness (67/100 against 25/100). Sephora leads on our overall score (25/100 against 21/100), domain rating (87/100 against 65/100), headcount (51,737 against 1,768), LinkedIn following (2,834,318 against 642,355).
What do real users say about E.L.F. Beauty and Sephora?
Sephora: 4 positive and 1 negative mentions across 6 Reddit threads we track, mostly in r/Sephora.
Read the full E.L.F. Beauty review and pricing or the Sephora review and pricing. You can also browse other E.L.F. Beauty alternatives we track.