DoubleVerify vs Stay22
DoubleVerify vs Stay22, compared side by side on 20 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: DoubleVerify is on 69/100 and Stay22 on 53/100.
Where each one leads
DoubleVerify
- our overall score: 69/100 against 53/100
- headcount: 1,353 against 112
- funding raised: $547M against $124M
Stay22
Leads on none of the measures we hold for both companies.
At a glance
| Measure | DoubleVerify | Stay22 |
|---|---|---|
| What it is | DoubleVerify is a leading software platform for digital media measurement and analytics, ensuring brand safety, suitability, and performance for advertisers. | Monetize your audience with travel and event recommendations. |
| Category | Ad Fraud, Brand Safety, Advertising, Cybersecurity | Creator Economy, Affiliate Marketing, Travel Technology, E-commerce |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Platform |
| Founded | 2008 | 2016 |
| Headquarters | New York, United States | Montreal, Canada |
| Status | Active | Active |
Size, funding and growth
| Measure | DoubleVerify | Stay22 |
|---|---|---|
| Employees | 1,353 | 112 |
| Headcount growthLast 12 months | +14.6% | Not published |
| Total funding | $547M | $124M |
| Latest round | Series D | Growth |
| Valuation | $200M | Not published |
| LinkedIn followers | 80,882 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | DoubleVerify | Stay22 |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 69/100 | 53/100 |
| Traction | 60/100 | 60/100 |
| Team | 70/100 | 60/100 |
| Search visibility | 36/100 | 13/100 |
| Quality | 78/100 | 55/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (45/100) | D (41/100) |
| Domain ratingLink authority, 0-100 | 79/100 | 80/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | DoubleVerify | Stay22 |
|---|---|---|
| CDN | Cloudflare | Cloudflare |
| Analytics | Google Tag Manager | Google Analytics 4, Google Tag Manager, Mixpanel, Segment +3 more |
| Support stack | HubSpot | Intercom, HubSpot |
What users say
| Measure | DoubleVerify | Stay22 |
|---|---|---|
| Reddit sentimentThreads we track | 2 positive, 3 negative across 6 threads | Not published |
“DoubleVerify Expands DV Authentic AdVantage to Meta and TikTok, an AI-Powered Solution to Optimize Media Quality and Performance.”r/Quantisnow
DoubleVerify vs Stay22: common questions
Which is better, DoubleVerify or Stay22?
On our 0-100 score DoubleVerify rates higher (69/100 against 53/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 20 data points above: read the rows that match what you are buying for.
How do DoubleVerify and Stay22 compare on the numbers?
DoubleVerify leads on our overall score (69/100 against 53/100), headcount (1,353 against 112), funding raised ($547M against $124M).
What do real users say about DoubleVerify and Stay22?
DoubleVerify: 2 positive and 3 negative mentions across 6 Reddit threads we track, mostly in r/Quantisnow.
Read the full DoubleVerify review and pricing or the Stay22 review and pricing. You can also browse other DoubleVerify alternatives we track.