Digital Turbine vs Start.io
Digital Turbine vs Start.io, compared side by side on 17 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Digital Turbine is on 23/100 and Start.io on 57/100.
Where each one leads
Digital Turbine
- headcount: 1,045 against 154
- LinkedIn following: 45,616 against 35,567
Start.io
- our overall score: 57/100 against 23/100
At a glance
| Measure | Digital Turbine | Start.io |
|---|---|---|
| What it is | Mobile growth platform connecting carriers, OEMs, app developers, and advertisers for app discovery and monetization. | Start.io is a sell-side omnichannel advertising platform powered by real-time mobile audiences, delivering hundreds of millions of ads daily. |
| Category | Mobile Advertising, App Distribution, AdTech, Mobile Growth Platform | Mobile Marketing, Marketing, Advanced Targeting, Consumer Analytics |
| Sells toBusiness model | B2B Platform | B2B |
| Offering | Platform | Software |
| Founded | 1998 | 2010 |
| Headquarters | Austin, United States | Tel Aviv, Israel |
| Status | Active | Active |
Size, funding and growth
| Measure | Digital Turbine | Start.io |
|---|---|---|
| Employees | 1,045 | 154 |
| Headcount growthLast 12 months | Not published | +2.9% |
| Total funding | Not published | $4.3M |
| Latest round | Post IPO | Series A |
| LinkedIn followers | 45,616 | 35,567 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Digital Turbine | Start.io |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 23/100 | 57/100 |
| Traction | 20/100 | 53/100 |
| Team | Not published | 70/100 |
| Community | Not published | 8/100 |
| Search visibility | 46/100 | 33/100 |
| Quality | Not published | 58/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (47/100) | D (50/100) |
| Domain ratingLink authority, 0-100 | 81/100 | 75/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Digital Turbine | Start.io |
|---|---|---|
| Hosting | Not detected | Self Managed |
| CDN | Cloudflare | Not detected |
| CMS | Webflow | WordPress |
| Frameworks | Not detected | Jquery |
| Analytics | Google Tag Manager | Google Tag Manager |
| Support stack | HubSpot | Not detected |
Digital Turbine vs Start.io: common questions
Which is better, Digital Turbine or Start.io?
On our 0-100 score Start.io rates higher (57/100 against 23/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 17 data points above: read the rows that match what you are buying for.
How do Digital Turbine and Start.io compare on the numbers?
Digital Turbine leads on headcount (1,045 against 154), LinkedIn following (45,616 against 35,567). Start.io leads on our overall score (57/100 against 23/100).
Read the full Digital Turbine review and pricing or the Start.io review and pricing. You can also browse other Digital Turbine alternatives we track.