Depop vs Retrofit
Depop vs Retrofit, compared side by side on 16 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Depop is on 49/100 and Retrofit on 62/100.
Where each one leads
Depop
- domain rating: 84/100 against 13/100
- funding raised: $63.0M against $31.2M
Retrofit
- our overall score: 62/100 against 49/100
- agent readiness: 44/100 against 25/100
At a glance
| Measure | Depop | Retrofit |
|---|---|---|
| What it is | A social marketplace for secondhand fashion. | Retrofit is a secondhand marketplace using AI agents to curate and personalize trending vintage inventory based on social media and sales data. |
| Category | E-commerce, Fashion, Marketplace, Social Media | Agentic AI, AI Agent, E-commerce, Marketplace |
| Sells toBusiness model | B2C | B2C |
| Offering | Marketplace | Marketplace |
| Founded | 2011 | 2012 |
| Headquarters | London, United Kingdom | New York, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Depop | Retrofit |
|---|---|---|
| Employees | Not published | 2 |
| Headcount growthLast 12 months | Not published | -91.5% |
| Total funding | $63.0M | $31.2M |
| Latest round | Acquisition | Series C |
| Valuation | $1.2B | Not published |
| LinkedIn followers | Not published | 983 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Depop | Retrofit |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 49/100 | 62/100 |
| Traction | 39/100 | 57/100 |
| Team | Not published | 60/100 |
| Community | Not published | 8/100 |
| Search visibility | 2/100 | 34/100 |
| Quality | 70/100 | 68/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (25/100) | D (44/100) |
| Domain ratingLink authority, 0-100 | 84/100 | 13/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Depop | Retrofit |
|---|---|---|
| Hosting | Not detected | Vercel |
| CDN | Cloudflare | Vercel |
| Frameworks | Not detected | Next.js |
| Analytics | Not detected | Google Analytics 4, Google Tag Manager, Facebook Pixel |
Product and pricing
| Measure | Depop | Retrofit |
|---|---|---|
| Key features | Not published | Personalized Vintage Finds, AI-Powered Curation, Effortless Shopping, Inventory Quality Control, Automated Listing & Presentation, User Intent Capture |
Depop vs Retrofit: common questions
Which is better, Depop or Retrofit?
On our 0-100 score Retrofit rates higher (62/100 against 49/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 16 data points above: read the rows that match what you are buying for.
How do Depop and Retrofit compare on the numbers?
Depop leads on domain rating (84/100 against 13/100), funding raised ($63.0M against $31.2M). Retrofit leads on our overall score (62/100 against 49/100), agent readiness (44/100 against 25/100).
Read the full Depop review and pricing or the Retrofit review and pricing. You can also browse other Depop alternatives we track.

