Dapper vs Innovid
Dapper vs Innovid, compared side by side on 13 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Dapper is on 41/100 and Innovid on 62/100.
Where each one leads
Dapper
Leads on none of the measures we hold for both companies.
Innovid
- our overall score: 62/100 against 41/100
- funding raised: $85.1M against $1.2M
At a glance
| Measure | Dapper | Innovid |
|---|---|---|
| What it is | Dapper is an advertising technology platform company with a mission to change the way that advertisers and agencies create, traffic and optimize dynamic display ads and the way that consumers interact with advertising... | Innovid powers connected TV (CTV) advertising streaming, personalization, and measurement for global brands. |
| Category | Advertising, Marketing, Personalized, Content | Advertising, Marketing, AdTech, Advertising Platform |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Platform |
| Founded | 2006 | 2007 |
| Headquarters | Not published | New York, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Dapper | Innovid |
|---|---|---|
| Employees | Not published | 808 |
| Headcount growthLast 12 months | Not published | +18.7% |
| Total funding | $1.2M | $85.1M |
| Latest round | Seed | Pre-IPO |
| LinkedIn followers | Not published | 51,245 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Dapper | Innovid |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 41/100 | 62/100 |
| Traction | 30/100 | 60/100 |
| Team | 60/100 | 70/100 |
| Community | Not published | 8/100 |
| Search visibility | 10/100 | 36/100 |
| Quality | 48/100 | 65/100 |
| Agent readinessHow well an AI agent can read and act on the site | Not published | D (53/100) |
| Domain ratingLink authority, 0-100 | Not published | 79/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Dapper | Innovid |
|---|---|---|
| CDN | Not detected | Cloudflare |
| CMS | Not detected | Webflow |
| Analytics | Not detected | Google Tag Manager, Segment |
| Support stack | Not detected | Freshdesk, Zendesk |
What users say
| Measure | Dapper | Innovid |
|---|---|---|
| Reddit sentimentThreads we track | Not published | 3 positive, 0 negative across 6 threads |
“Mediaocean Completes Acquisition of Innovid – Creating the Premier Global Independent, Omnichannel Ad Tech Platform - CTV CTV.WS -> Privately Owned.”r/Spacstocks
Dapper vs Innovid: common questions
Which is better, Dapper or Innovid?
On our 0-100 score Innovid rates higher (62/100 against 41/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 13 data points above: read the rows that match what you are buying for.
How do Dapper and Innovid compare on the numbers?
Innovid leads on our overall score (62/100 against 41/100), funding raised ($85.1M against $1.2M).
What do real users say about Dapper and Innovid?
Innovid: 3 positive and 0 negative mentions across 6 Reddit threads we track, mostly in r/Spacstocks.
Read the full Dapper review and pricing or the Innovid review and pricing. You can also browse other Dapper alternatives we track.