Crosswise vs Metadata.io
Crosswise vs Metadata.io, compared side by side on 18 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Crosswise is on 50/100 and Metadata.io on 58/100.
Where each one leads
Crosswise
- domain rating: 93/100 against 70/100
Metadata.io
- our overall score: 58/100 against 50/100
- agent readiness: 53/100 against 25/100
- headcount: 140 against 2
- funding raised: $70.2M against $5.0M
- LinkedIn following: 26,476 against 855
At a glance
| Measure | Crosswise | Metadata.io |
|---|---|---|
| What it is | Crosswise provides anonymous cross-device mapping data for advertising and content personalization. | B2B marketing platform automating paid campaigns, web personalization, and revenue optimization. |
| Category | Marketing, Platform, Cross Device, AdTech | Marketing, Platform, Prospecting, CRM |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Software |
| Founded | 2013 | 2015 |
| Headquarters | New York, United States | San Francisco, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Crosswise | Metadata.io |
|---|---|---|
| Employees | 2 | 140 |
| Total funding | $5.0M | $70.2M |
| Latest round | Series A | Series B |
| LinkedIn followers | 855 | 26,476 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Crosswise | Metadata.io |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 50/100 | 58/100 |
| Traction | 38/100 | 59/100 |
| Team | 60/100 | 30/100 |
| Search visibility | 29/100 | 30/100 |
| Quality | 58/100 | 68/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (25/100) | D (53/100) |
| Domain ratingLink authority, 0-100 | 93/100 | 70/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Crosswise | Metadata.io |
|---|---|---|
| Hosting | Not detected | AWS |
| Analytics | Not detected | Google Tag Manager |
Crosswise vs Metadata.io: common questions
Which is better, Crosswise or Metadata.io?
On our 0-100 score Metadata.io rates higher (58/100 against 50/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 18 data points above: read the rows that match what you are buying for.
How do Crosswise and Metadata.io compare on the numbers?
Crosswise leads on domain rating (93/100 against 70/100). Metadata.io leads on our overall score (58/100 against 50/100), agent readiness (53/100 against 25/100), headcount (140 against 2), funding raised ($70.2M against $5.0M), LinkedIn following (26,476 against 855).
Read the full Crosswise review and pricing or the Metadata.io review and pricing. You can also browse other Crosswise alternatives we track.