Crafty vs Qualtrics Strategy & Research
Crafty vs Qualtrics Strategy & Research, compared side by side on 19 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Crafty is on 57/100 and Qualtrics Strategy & Research on 70/100.
Where each one leads
Crafty
Leads on none of the measures we hold for both companies.
Qualtrics Strategy & Research
- our overall score: 70/100 against 57/100
- domain rating: 91/100 against 41/100
- headcount: 6,385 against 249
- funding raised: $900M against $30.7M
- LinkedIn following: 330,247 against 8,636
At a glance
| Measure | Crafty | Qualtrics Strategy & Research |
|---|---|---|
| What it is | Tech-enabled office pantry services nationwide, delivering food, beverages, and supplies for smarter workplaces. | Experience management software for understanding and acting on customer, employee, and product insights. |
| Category | Office Services, Food & Beverage Technology, Marketplace, B2B Service | Experience Management, Customer Experience, Employee Experience, Product Experience |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Platform |
| Founded | 2015 | 2002 |
| Headquarters | Chicago, United States | Provo, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Crafty | Qualtrics Strategy & Research |
|---|---|---|
| Employees | 249 | 6,385 |
| Headcount growthLast 12 months | Not published | +40.5% |
| Total funding | $30.7M | $900M |
| Latest round | Funding Round | Private Equity |
| Valuation | Not published | $8.0B |
| LinkedIn followers | 8,636 | 330,247 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Crafty | Qualtrics Strategy & Research |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 57/100 | 70/100 |
| Traction | 57/100 | 60/100 |
| Team | 70/100 | 80/100 |
| Search visibility | 35/100 | 33/100 |
| Quality | 58/100 | 78/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (48/100) | D (46/100) |
| Domain ratingLink authority, 0-100 | 41/100 | 91/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Crafty | Qualtrics Strategy & Research |
|---|---|---|
| Hosting | Not detected | AWS |
| CDN | Cloudflare | Not detected |
| CMS | Webflow | Not detected |
| Frameworks | Not detected | Tailwind CSS |
| Analytics | Google Tag Manager | Google Tag Manager |
| Support stack | HubSpot | Not detected |
Crafty vs Qualtrics Strategy & Research: common questions
Which is better, Crafty or Qualtrics Strategy & Research?
On our 0-100 score Qualtrics Strategy & Research rates higher (70/100 against 57/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 19 data points above: read the rows that match what you are buying for.
How do Crafty and Qualtrics Strategy & Research compare on the numbers?
Qualtrics Strategy & Research leads on our overall score (70/100 against 57/100), domain rating (91/100 against 41/100), headcount (6,385 against 249), funding raised ($900M against $30.7M), LinkedIn following (330,247 against 8,636).
Read the full Crafty review and pricing or the Qualtrics Strategy & Research review and pricing. You can also browse other Crafty alternatives we track.

