Cover Genius vs Notch Insurance
Cover Genius vs Notch Insurance, compared side by side on 20 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Cover Genius is on 67/100 and Notch Insurance on 41/100.
Where each one leads
Cover Genius
- our overall score: 67/100 against 41/100
- domain rating: 65/100 against 55/100
- headcount: 589 against 58
- funding raised: $170M against $30.0M
- LinkedIn following: 34,565 against 6,644
Notch Insurance
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Cover Genius | Notch Insurance |
|---|---|---|
| What it is | Global insurtech for embedded protection, protecting customers of the world's largest digital companies. | Insurtech building modern insurance products for the digital economy. |
| Category | InsurTech, Embedded Finance, API Platform, Digital Payments | Insurance, Fintech, InsurTech, Embedded Finance |
| Sells toBusiness model | B2B2C | B2C |
| Offering | Software | Software |
| Founded | 2014 | 2021 |
| Headquarters | New York, United States | New York, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Cover Genius | Notch Insurance |
|---|---|---|
| Employees | 589 | 58 |
| Headcount growthLast 12 months | Not published | +306.5% |
| Total funding | $170M | $30.0M |
| Latest round | Growth | early-stage |
| Valuation | $1.9B | Not published |
| LinkedIn followers | 34,565 | 6,644 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Cover Genius | Notch Insurance |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 67/100 | 41/100 |
| Traction | 60/100 | 55/100 |
| Team | 70/100 | Not published |
| Search visibility | 34/100 | 29/100 |
| Quality | 78/100 | 45/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (48/100) | D (53/100) |
| Domain ratingLink authority, 0-100 | 65/100 | 55/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Cover Genius | Notch Insurance |
|---|---|---|
| CDN | Cloudflare | Cloudflare |
| CMS | WordPress | Webflow |
| Frameworks | Jquery | Not detected |
| Analytics | Google Analytics 4, Google Tag Manager, Linkedin Insight | Google Analytics 4, Linkedin Insight |
| Support stack | HubSpot | Not detected |
Cover Genius vs Notch Insurance: common questions
Which is better, Cover Genius or Notch Insurance?
On our 0-100 score Cover Genius rates higher (67/100 against 41/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 20 data points above: read the rows that match what you are buying for.
How do Cover Genius and Notch Insurance compare on the numbers?
Cover Genius leads on our overall score (67/100 against 41/100), domain rating (65/100 against 55/100), headcount (589 against 58), funding raised ($170M against $30.0M), LinkedIn following (34,565 against 6,644).
Read the full Cover Genius review and pricing or the Notch Insurance review and pricing. You can also browse other Cover Genius alternatives we track.

