Covalo vs E.L.F. Cosmetics
Covalo vs E.L.F. Cosmetics, compared side by side on 13 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Covalo is on 34/100 and E.L.F. Cosmetics on 39/100.
Where each one leads
Covalo
- agent readiness: 46/100 against 41/100
E.L.F. Cosmetics
- our overall score: 39/100 against 34/100
- domain rating: 76/100 against 43/100
At a glance
| Measure | Covalo | E.L.F. Cosmetics |
|---|---|---|
| What it is | Ingredient discovery and data management platform for the personal care industry. | E.L.F. Cosmetics offers inclusive, accessible, clean, vegan, and cruelty-free makeup and skincare products. |
| Category | Cosmetics, Personal Care, SaaS, Data Management | Cosmetics, Beauty, Skincare, Makeup |
| Sells toBusiness model | B2B | B2C |
| Offering | Platform | Software | hardware | services | marketplace | platform |
| Founded | 2020 | 2004 |
| Headquarters | Zurich, Switzerland | Oakland, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Covalo | E.L.F. Cosmetics |
|---|---|---|
| Employees | Not published | 1,848 |
| Total funding | $3.5M | Not published |
| Latest round | Extension | Not published |
| LinkedIn followers | Not published | 601,727 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Covalo | E.L.F. Cosmetics |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 34/100 | 39/100 |
| Traction | 33/100 | 20/100 |
| Team | Not published | 70/100 |
| Search visibility | 3/100 | 38/100 |
| Quality | 45/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | D (46/100) | D (41/100) |
| Domain ratingLink authority, 0-100 | 43/100 | 76/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Covalo | E.L.F. Cosmetics |
|---|---|---|
| CDN | Cloudflare | Cloudflare |
| CMS | Not detected | Shopify |
Covalo vs E.L.F. Cosmetics: common questions
Which is better, Covalo or E.L.F. Cosmetics?
On our 0-100 score E.L.F. Cosmetics rates higher (39/100 against 34/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 13 data points above: read the rows that match what you are buying for.
How do Covalo and E.L.F. Cosmetics compare on the numbers?
Covalo leads on agent readiness (46/100 against 41/100). E.L.F. Cosmetics leads on our overall score (39/100 against 34/100), domain rating (76/100 against 43/100).
Read the full Covalo review and pricing or the E.L.F. Cosmetics review and pricing. You can also browse other Covalo alternatives we track.