Countly vs Localytics
Countly vs Localytics, compared side by side on 21 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Countly is on 55/100 and Localytics on 50/100.
Where each one leads
Countly
- our overall score: 55/100 against 50/100
Localytics
- funding raised: $40.5M against $1.1M
At a glance
| Measure | Countly | Localytics |
|---|---|---|
| What it is | Product analytics and customer engagement platform built on an open-source, self-hosted foundation. | Mobile app analytics and marketing platform for personalized user experiences and engagement. |
| Category | Analytics, Data Management, Product Analytics, Customer Engagement | Mobile App Analytics, Marketing Technology, Customer Experience, Personalization |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Platform |
| Founded | 2013 | 2008 |
| Headquarters | London, United Kingdom | Boston, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Countly | Localytics |
|---|---|---|
| Employees | 40 | Not published |
| Total funding | $1.1M | $40.5M |
| Latest round | Seed | Series D |
| Valuation | $1.1B | Not published |
| LinkedIn followers | 27,500 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Countly | Localytics |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 55/100 | 50/100 |
| Traction | 46/100 | 38/100 |
| Team | 30/100 | 70/100 |
| Community | 8/100 | 8/100 |
| Search visibility | 33/100 | 13/100 |
| Quality | 68/100 | 58/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (56/100) | D (53/100) |
| Domain ratingLink authority, 0-100 | 73/100 | 76/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Countly | Localytics |
|---|---|---|
| Hosting | Not detected | Vercel |
| CDN | Cloudflare | Vercel |
| CMS | Webflow | Not detected |
| Frameworks | Not detected | Next.js, Tailwind CSS |
| Analytics | Google Tag Manager | Google Analytics 4 |
| Open source | Yes | No |
| Self-hostable | Yes | No |
Countly vs Localytics: common questions
Which is better, Countly or Localytics?
On our 0-100 score Countly rates higher (55/100 against 50/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 21 data points above: read the rows that match what you are buying for.
How do Countly and Localytics compare on the numbers?
Countly leads on our overall score (55/100 against 50/100). Localytics leads on funding raised ($40.5M against $1.1M).
Read the full Countly review and pricing or the Localytics review and pricing. You can also browse other Countly alternatives we track.