Counterpart vs State Farm Insurance
Counterpart vs State Farm Insurance, compared side by side on 13 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Counterpart is on 49/100 and State Farm Insurance on 85/100.
Where each one leads
Counterpart
Leads on none of the measures we hold for both companies.
State Farm Insurance
- our overall score: 85/100 against 49/100
- agent readiness: 44/100 against 21/100
- domain rating: 90/100 against 11/100
- headcount: 110,501 against 66
- LinkedIn following: 533,843 against 2,078
At a glance
| Measure | Counterpart | State Farm Insurance |
|---|---|---|
| What it is | Specialty insurance company built for the AI era. | A leading provider of auto, home, and life insurance, offering financial services and banking. |
| Category | InsurTech, Artificial Intelligence, Financial Services | InsurTech, Insurance, Auto Insurance, Home Insurance |
| Sells toBusiness model | B2B | B2C |
| Offering | Platform | Software | hardware | services | marketplace | platform |
| Founded | Not published | 1922 |
| Headquarters | New York, USA | Bloomington, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Counterpart | State Farm Insurance |
|---|---|---|
| Employees | 66 | 110,501 |
| Total funding | $50.0M | Not published |
| Latest round | Series C | Not published |
| LinkedIn followers | 2,078 | 533,843 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Counterpart | State Farm Insurance |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 49/100 | 85/100 |
| Traction | 57/100 | Not published |
| Search visibility | 32/100 | 6/100 |
| Quality | 62/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | F (21/100) | D (44/100) |
| Domain ratingLink authority, 0-100 | 11/100 | 90/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Counterpart | State Farm Insurance |
|---|---|---|
| Hosting | Not detected | AWS |
| CMS | WordPress | Not detected |
| Frameworks | Jquery | Next.js, Bootstrap |
| Analytics | Google Analytics 4 | Not detected |
Counterpart vs State Farm Insurance: common questions
Which is better, Counterpart or State Farm Insurance?
On our 0-100 score State Farm Insurance rates higher (85/100 against 49/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 13 data points above: read the rows that match what you are buying for.
How do Counterpart and State Farm Insurance compare on the numbers?
State Farm Insurance leads on our overall score (85/100 against 49/100), agent readiness (44/100 against 21/100), domain rating (90/100 against 11/100), headcount (110,501 against 66), LinkedIn following (533,843 against 2,078).
Read the full Counterpart review and pricing or the State Farm Insurance review and pricing. You can also browse other Counterpart alternatives we track.