ControlUP vs Rookout
ControlUP vs Rookout, compared side by side on 23 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: ControlUP is on 59/100 and Rookout on 63/100.
Where each one leads
ControlUP
- headcount: 415 against 21
- headcount growth: +13.3% against -30.6%
- funding raised: $137M against $20.2M
- LinkedIn following: 15,960 against 8,090
Rookout
- our overall score: 63/100 against 59/100
- agent readiness: 60/100 against 50/100
- domain rating: 83/100 against 65/100
At a glance
| Measure | ControlUP | Rookout |
|---|---|---|
| What it is | ControlUp helps IT teams resolve desktop issues faster, prevent tickets, and reduce spend by delivering a Digital Employee Experience (DEX) Management Fabric. | Live debugging platform for engineers to solve customer issues faster in any environment. |
| Category | Enterprise, Information Technology (IT), Monitoring, Digital Employee Experience | Enterprise, Development, DevOps, Observability |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Platform |
| Founded | 2008 | 2017 |
| Headquarters | Tel Aviv, Israel | Tel Aviv, Israel |
| Status | Active | Active |
Size, funding and growth
| Measure | ControlUP | Rookout |
|---|---|---|
| Employees | 415 | 21 |
| Headcount growthLast 12 months | +13.3% | -30.6% |
| Total funding | $137M | $20.2M |
| Latest round | Series D | Series B |
| LinkedIn followers | 15,960 | 8,090 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | ControlUP | Rookout |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 59/100 | 63/100 |
| Traction | 60/100 | 50/100 |
| Team | 30/100 | 70/100 |
| Community | Not published | 8/100 |
| Search visibility | 32/100 | 48/100 |
| Quality | 68/100 | 68/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (50/100) | C (60/100) |
| Domain ratingLink authority, 0-100 | 65/100 | 83/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | ControlUP | Rookout |
|---|---|---|
| Hosting | Google Cloud | AWS |
| CDN | Not detected | CloudFront |
| CMS | WordPress | Not detected |
| Frameworks | Jquery, Bootstrap | Nuxt, Tailwind CSS, Bootstrap |
| Analytics | Google Analytics 4, Google Tag Manager, Linkedin Insight | Google Tag Manager, Hotjar |
| Open source | No | Yes |
What users say
| Measure | ControlUP | Rookout |
|---|---|---|
| Reddit sentimentThreads we track | 1 positive, 0 negative across 1 thread | Not published |
“ControlUp. This is a community for all of our ControlUp customers, partners, and alliances to discuss all things DEX!”r/
ControlUP vs Rookout: common questions
Which is better, ControlUP or Rookout?
On our 0-100 score Rookout rates higher (63/100 against 59/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 23 data points above: read the rows that match what you are buying for.
How do ControlUP and Rookout compare on the numbers?
ControlUP leads on headcount (415 against 21), headcount growth (+13.3% against -30.6%), funding raised ($137M against $20.2M), LinkedIn following (15,960 against 8,090). Rookout leads on our overall score (63/100 against 59/100), agent readiness (60/100 against 50/100), domain rating (83/100 against 65/100).
What do real users say about ControlUP and Rookout?
ControlUP: 1 positive and 0 negative mentions across 1 Reddit threads we track.
Read the full ControlUP review and pricing or the Rookout review and pricing. You can also browse other ControlUP alternatives we track.

