commercetools vs Salesforce B2C Commerce
commercetools vs Salesforce B2C Commerce, compared side by side on 16 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: commercetools is on 62/100 and Salesforce B2C Commerce on 63/100.
Where each one leads
commercetools
- funding raised: $306M against $153M
Salesforce B2C Commerce
- domain rating: 92/100 against 78/100
At a glance
| Measure | commercetools | Salesforce B2C Commerce |
|---|---|---|
| What it is | AI-first composable commerce platform for enterprises, offering B2C, B2B, and B2X solutions. | Enterprise cloud-based e-commerce platform for personalized customer experiences and scalable online storefronts. |
| Category | E-commerce, Platform, Enterprise Software, RetailTech | E-commerce, RetailTech, SaaS, Platform |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Software |
| Founded | 2006 | 2004 |
| Headquarters | Munich, Germany | San Francisco, United States |
| Status | Active | Inactive |
Size, funding and growth
| Measure | commercetools | Salesforce B2C Commerce |
|---|---|---|
| Employees | 582 | Not published |
| Headcount growthLast 12 months | -21.2% | Not published |
| Total funding | $306M | $153M |
| Latest round | Series C | IPO |
| Valuation | $1.9B | Not published |
| LinkedIn followers | 47,094 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | commercetools | Salesforce B2C Commerce |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 62/100 | 63/100 |
| Traction | 60/100 | 40/100 |
| Team | 60/100 | 50/100 |
| Search visibility | 31/100 | 8/100 |
| Quality | 68/100 | 85/100 |
| Agent readinessHow well an AI agent can read and act on the site | C (61/100) | D (57/100) |
| Domain ratingLink authority, 0-100 | 78/100 | 92/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | commercetools | Salesforce B2C Commerce |
|---|---|---|
| Hosting | Not detected | Azure |
| CDN | Cloudflare | Not detected |
| CMS | Webflow | Not detected |
| Frameworks | Not detected | Graphql |
| Analytics | Google Tag Manager | Not detected |
| Support stack | HubSpot | Not detected |
commercetools vs Salesforce B2C Commerce: common questions
Which is better, commercetools or Salesforce B2C Commerce?
On our 0-100 score Salesforce B2C Commerce rates higher (63/100 against 62/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 16 data points above: read the rows that match what you are buying for.
How do commercetools and Salesforce B2C Commerce compare on the numbers?
commercetools leads on funding raised ($306M against $153M). Salesforce B2C Commerce leads on domain rating (92/100 against 78/100).
Read the full commercetools review and pricing or the Salesforce B2C Commerce review and pricing. You can also browse other commercetools alternatives we track.

