CommerceIQ vs commercetools
CommerceIQ vs commercetools, compared side by side on 21 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: CommerceIQ is on 67/100 and commercetools on 62/100.
Where each one leads
CommerceIQ
- our overall score: 67/100 against 62/100
- headcount growth: -13.2% against -21.2%
commercetools
- domain rating: 78/100 against 59/100
- funding raised: $306M against $196M
At a glance
| Measure | CommerceIQ | commercetools |
|---|---|---|
| What it is | AI-powered platform for e-commerce brands to optimize sales, content, and retail media. | AI-first composable commerce platform for enterprises, offering B2C, B2B, and B2X solutions. |
| Category | E-commerce, RetailTech, AdTech, Analytics Platform | E-commerce, Platform, Enterprise Software, RetailTech |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Platform |
| Founded | 2012 | 2006 |
| Headquarters | Seattle, United States | Munich, Germany |
| Status | Active | Active |
Size, funding and growth
| Measure | CommerceIQ | commercetools |
|---|---|---|
| Employees | 640 | 582 |
| Headcount growthLast 12 months | -13.2% | -21.2% |
| Total funding | $196M | $306M |
| Latest round | Series D | Series C |
| Valuation | $1.0B | $1.9B |
| LinkedIn followers | 56,045 | 47,094 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | CommerceIQ | commercetools |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 67/100 | 62/100 |
| Traction | 60/100 | 60/100 |
| Team | 50/100 | 60/100 |
| Community | 8/100 | Not published |
| Search visibility | 36/100 | 31/100 |
| Quality | 78/100 | 68/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (56/100) | C (61/100) |
| Domain ratingLink authority, 0-100 | 59/100 | 78/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | CommerceIQ | commercetools |
|---|---|---|
| Hosting | Vercel | Not detected |
| CDN | Vercel | Cloudflare |
| CMS | Not detected | Webflow |
| Frameworks | Next.js, Tailwind CSS | Not detected |
| Analytics | Not detected | Google Tag Manager |
| Support stack | Not detected | HubSpot |
CommerceIQ vs commercetools: common questions
Which is better, CommerceIQ or commercetools?
On our 0-100 score CommerceIQ rates higher (67/100 against 62/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 21 data points above: read the rows that match what you are buying for.
How do CommerceIQ and commercetools compare on the numbers?
CommerceIQ leads on our overall score (67/100 against 62/100), headcount growth (-13.2% against -21.2%). commercetools leads on domain rating (78/100 against 59/100), funding raised ($306M against $196M).
Read the full CommerceIQ review and pricing or the commercetools review and pricing. You can also browse other CommerceIQ alternatives we track.

