Collars & Co. vs Gymshark
Collars & Co. vs Gymshark, compared side by side on 18 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Collars & Co. is on 44/100 and Gymshark on 66/100.
Where each one leads
Collars & Co.
- agent readiness: 55/100 against 46/100
Gymshark
- our overall score: 66/100 against 44/100
- funding raised: $261M against $2.0M
At a glance
| Measure | Collars & Co. | Gymshark |
|---|---|---|
| What it is | Menswear brand offering comfortable, stylish dress-collared polo shirts and other elevated casual wear. | Global fitness apparel and accessories brand known for its strong social media presence and community focus. |
| Category | Apparel & Fashion, Retail, Menswear, Apparel | Retail, Fitness Apparel, Athleisure, E-commerce |
| Sells toBusiness model | B2C | B2C |
| Offering | Product | E-commerce |
| Founded | 2021 | 2012 |
| Headquarters | Frederick, United States | Solihull, United Kingdom |
| Status | Active | Active |
Size, funding and growth
| Measure | Collars & Co. | Gymshark |
|---|---|---|
| Employees | Not published | 2,500 |
| Total funding | $2.0M | $261M |
| Latest round | Angel | Series A |
| Valuation | Not published | $1.4B |
| LinkedIn followers | Not published | 401,437 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Collars & Co. | Gymshark |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 44/100 | 66/100 |
| Traction | 32/100 | 60/100 |
| Team | 30/100 | 70/100 |
| Search visibility | 2/100 | 24/100 |
| Quality | 58/100 | 78/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (55/100) | D (46/100) |
| Domain ratingLink authority, 0-100 | Not published | 79/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Collars & Co. | Gymshark |
|---|---|---|
| CDN | Cloudflare | Cloudflare |
| CMS | Shopify | Shopify |
| Frameworks | Jquery | Jquery |
| Analytics | Google Analytics 4, Google Tag Manager | Not detected |
Collars & Co. vs Gymshark: common questions
Which is better, Collars & Co. or Gymshark?
On our 0-100 score Gymshark rates higher (66/100 against 44/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 18 data points above: read the rows that match what you are buying for.
How do Collars & Co. and Gymshark compare on the numbers?
Collars & Co. leads on agent readiness (55/100 against 46/100). Gymshark leads on our overall score (66/100 against 44/100), funding raised ($261M against $2.0M).
Read the full Collars & Co. review and pricing or the Gymshark review and pricing. You can also browse other Collars & Co. alternatives we track.

