Cognism vs SalesNav
Cognism vs SalesNav, compared side by side on 12 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Cognism is on 65/100 and SalesNav on 11/100.
Where each one leads
Cognism
- our overall score: 65/100 against 11/100
- agent readiness: 39/100 against 28/100
- headcount: 467 against 2
SalesNav
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Cognism | SalesNav |
|---|---|---|
| What it is | B2B sales intelligence platform providing compliant contact and company data for lead generation and prospecting. | Sales territory design and management platform for optimizing sales coverage and equitable distribution. |
| Category | Sales Intelligence, B2B Data, Lead Generation, Prospecting | Sales Intelligence, Lead Generation, Business Information, CRM Integration |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Software |
| Founded | 2015 | 2022 |
| Headquarters | London, United Kingdom | Not published |
| Status | Active | Active |
Size, funding and growth
| Measure | Cognism | SalesNav |
|---|---|---|
| Employees | 467 | 2 |
| Total funding | $113M | Not published |
| Latest round | Series C | Not published |
| Valuation | $450M | Not published |
| LinkedIn followers | Not published | 9 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Cognism | SalesNav |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 65/100 | 11/100 |
| Traction | 60/100 | 5/100 |
| Team | 60/100 | Not published |
| Community | 15/100 | Not published |
| Search visibility | 57/100 | 12/100 |
| Quality | 78/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | F (39/100) | F (28/100) |
| Domain ratingLink authority, 0-100 | 79/100 | Not published |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Cognism | SalesNav |
|---|---|---|
| CDN | Cloudflare | Not detected |
| Frameworks | Not detected | Tailwind CSS |
| Analytics | Google Tag Manager, Segment | Not detected |
| Open source | No | Yes |
Cognism vs SalesNav: common questions
Which is better, Cognism or SalesNav?
On our 0-100 score Cognism rates higher (65/100 against 11/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 12 data points above: read the rows that match what you are buying for.
How do Cognism and SalesNav compare on the numbers?
Cognism leads on our overall score (65/100 against 11/100), agent readiness (39/100 against 28/100), headcount (467 against 2).
Read the full Cognism review and pricing or the SalesNav review and pricing. You can also browse other Cognism alternatives we track.