Clue Insights vs TerraFirma
Clue Insights vs TerraFirma, compared side by side on 10 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Clue Insights is on 29/100 and TerraFirma on 50/100.
Where each one leads
Clue Insights
Leads on none of the measures we hold for both companies.
TerraFirma
- our overall score: 50/100 against 29/100
At a glance
| Measure | Clue Insights | TerraFirma |
|---|---|---|
| What it is | Construction heavy equipment management software for optimizing operations and fleet utilization. | A tech-enabled, vertically integrated construction company focused on critical infrastructure. |
| Category | Construction, Fleet, Telematics, Tracking | Construction, Infrastructure, Construction Tech, Vertical SaaS |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Services |
| Founded | 2017 | 2021 |
| Headquarters | Tel Aviv, Israel | Austin, USA |
| Status | Active | Inactive |
Size, funding and growth
| Measure | Clue Insights | TerraFirma |
|---|---|---|
| Employees | 33 | Not published |
| Headcount growthLast 12 months | +26.7% | Not published |
| Total funding | Not published | $100M |
| Latest round | Not published | Series A |
| LinkedIn followers | 3,237 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Clue Insights | TerraFirma |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 29/100 | 50/100 |
| Traction | 15/100 | 40/100 |
| Team | 30/100 | 30/100 |
| Search visibility | 29/100 | Not published |
| Quality | Not published | 68/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (45/100) | Not published |
| Domain ratingLink authority, 0-100 | 47/100 | Not published |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Clue Insights | TerraFirma |
|---|---|---|
| CDN | Cloudflare | Not detected |
| CMS | Webflow | Not detected |
| Analytics | Microsoft Clarity | Not detected |
Clue Insights vs TerraFirma: common questions
Which is better, Clue Insights or TerraFirma?
On our 0-100 score TerraFirma rates higher (50/100 against 29/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 10 data points above: read the rows that match what you are buying for.
How do Clue Insights and TerraFirma compare on the numbers?
TerraFirma leads on our overall score (50/100 against 29/100).
Read the full Clue Insights review and pricing or the TerraFirma review and pricing. You can also browse other Clue Insights alternatives we track.

