Cloud Walk vs Futora
Cloud Walk vs Futora, compared side by side on 18 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Cloud Walk is on 54/100 and Futora on 53/100.
Where each one leads
Cloud Walk
- domain rating: 57/100 against 25/100
- funding raised: $190M against $6.0M
Futora
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Cloud Walk | Futora |
|---|---|---|
| What it is | A fintech company focused on digital payments and financial solutions for businesses. | Digital platform enabling financial institutions to offer tailored, on-the-fly financial products. |
| Category | Fintech, Payments, Digital Payments, Embedded Finance | Fintech, Investments, Personalized, Embedded Finance |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Software |
| Founded | 2018 | 2020 |
| Headquarters | São Paulo, Brazil | Tel Aviv, Israel |
| Status | Active | Active |
Size, funding and growth
| Measure | Cloud Walk | Futora |
|---|---|---|
| Employees | Not published | 31 |
| Headcount growthLast 12 months | Not published | +37.2% |
| Total funding | $190M | $6.0M |
| Latest round | Series C | Seed |
| LinkedIn followers | Not published | 2,462 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Cloud Walk | Futora |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 54/100 | 53/100 |
| Traction | 40/100 | 49/100 |
| Team | 60/100 | 60/100 |
| Community | 15/100 | 8/100 |
| Search visibility | 2/100 | 34/100 |
| Quality | 68/100 | 58/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (38/100) | F (39/100) |
| Domain ratingLink authority, 0-100 | 57/100 | 25/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Cloud Walk | Futora |
|---|---|---|
| Hosting | Not detected | Self Managed |
| CDN | Cloudflare | Not detected |
| CMS | Webflow | WordPress |
| Frameworks | Not detected | Jquery |
| Analytics | Not detected | Google Analytics 4, Linkedin Insight |
Cloud Walk vs Futora: common questions
Which is better, Cloud Walk or Futora?
On our 0-100 score Cloud Walk rates higher (54/100 against 53/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 18 data points above: read the rows that match what you are buying for.
How do Cloud Walk and Futora compare on the numbers?
Cloud Walk leads on domain rating (57/100 against 25/100), funding raised ($190M against $6.0M).
Read the full Cloud Walk review and pricing or the Futora review and pricing. You can also browse other Cloud Walk alternatives we track.

