CJ Affiliate vs Tolt
CJ Affiliate vs Tolt, compared side by side on 12 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: CJ Affiliate is on 75/100 and Tolt on 51/100.
Where each one leads
CJ Affiliate
- our overall score: 75/100 against 51/100
- domain rating: 85/100 against 72/100
- headcount: 1,801 against 10
- LinkedIn following: 49,398 against 2,143
Tolt
- agent readiness: 43/100 against 37/100
At a glance
| Measure | CJ Affiliate | Tolt |
|---|---|---|
| What it is | Global affiliate marketing platform connecting brands with publishers for performance-based growth. | Partnership management platform. |
| Category | Affiliate Marketing, Performance Marketing, AdTech, Marketing Tech | Affiliate Marketing, Partner Relationship Management (PRM), SaaS, Marketing Automation |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Platform |
| Founded | 1998 | 2022 |
| Headquarters | Santa Barbara, United States | Claymont, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | CJ Affiliate | Tolt |
|---|---|---|
| Employees | 1,801 | 10 |
| Total funding | Not published | $125K |
| Latest round | Not published | Seed |
| LinkedIn followers | 49,398 | 2,143 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | CJ Affiliate | Tolt |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 75/100 | 51/100 |
| Traction | Not published | 36/100 |
| Team | Not published | 60/100 |
| Search visibility | Not published | 35/100 |
| Quality | Not published | 58/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (37/100) | D (43/100) |
| Domain ratingLink authority, 0-100 | 85/100 | 72/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | CJ Affiliate | Tolt |
|---|---|---|
| CDN | Not detected | Cloudflare |
| CMS | Not detected | Webflow |
| Analytics | Not detected | Google Tag Manager |
| Support stack | Not detected | Intercom |
CJ Affiliate vs Tolt: common questions
Which is better, CJ Affiliate or Tolt?
On our 0-100 score CJ Affiliate rates higher (75/100 against 51/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 12 data points above: read the rows that match what you are buying for.
How do CJ Affiliate and Tolt compare on the numbers?
CJ Affiliate leads on our overall score (75/100 against 51/100), domain rating (85/100 against 72/100), headcount (1,801 against 10), LinkedIn following (49,398 against 2,143). Tolt leads on agent readiness (43/100 against 37/100).
Read the full CJ Affiliate review and pricing or the Tolt review and pricing. You can also browse other CJ Affiliate alternatives we track.