CJ Affiliate vs FirstPromoter
CJ Affiliate vs FirstPromoter, compared side by side on 12 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: CJ Affiliate is on 75/100 and FirstPromoter on 57/100.
Where each one leads
CJ Affiliate
- our overall score: 75/100 against 57/100
- headcount: 1,801 against 14
- LinkedIn following: 49,398 against 1,672
FirstPromoter
- agent readiness: 46/100 against 37/100
At a glance
| Measure | CJ Affiliate | FirstPromoter |
|---|---|---|
| What it is | Global affiliate marketing platform connecting brands with publishers for performance-based growth. | SaaS platform for managing and automating affiliate and referral programs for subscription businesses. |
| Category | Affiliate Marketing, Performance Marketing, AdTech, Marketing Tech | Affiliate Marketing, Referral Marketing, Influencer Marketing, SaaS |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Software |
| Founded | 1998 | 2017 |
| Headquarters | Santa Barbara, United States | Talmaciu, Romania |
| Status | Active | Active |
Size, funding and growth
| Measure | CJ Affiliate | FirstPromoter |
|---|---|---|
| Employees | 1,801 | 14 |
| Headcount growthLast 12 months | Not published | +74.6% |
| Total funding | Not published | $1.0M |
| Latest round | Not published | Seed |
| LinkedIn followers | 49,398 | 1,672 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | CJ Affiliate | FirstPromoter |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 75/100 | 57/100 |
| Traction | Not published | 42/100 |
| Team | Not published | 10/100 |
| Search visibility | Not published | 25/100 |
| Quality | Not published | 78/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (37/100) | D (46/100) |
| Domain ratingLink authority, 0-100 | 85/100 | 82/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | CJ Affiliate | FirstPromoter |
|---|---|---|
| CDN | Not detected | Cloudflare |
| CMS | Not detected | Framer |
| Analytics | Not detected | Google Tag Manager |
Product and pricing
| Measure | CJ Affiliate | FirstPromoter |
|---|---|---|
| Current offer | Not published | 14 Day Free Trial |
CJ Affiliate vs FirstPromoter: common questions
Which is better, CJ Affiliate or FirstPromoter?
On our 0-100 score CJ Affiliate rates higher (75/100 against 57/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 12 data points above: read the rows that match what you are buying for.
How do CJ Affiliate and FirstPromoter compare on the numbers?
CJ Affiliate leads on our overall score (75/100 against 57/100), headcount (1,801 against 14), LinkedIn following (49,398 against 1,672). FirstPromoter leads on agent readiness (46/100 against 37/100).
Read the full CJ Affiliate review and pricing or the FirstPromoter review and pricing. You can also browse other CJ Affiliate alternatives we track.

