Chip vs Plum
Chip vs Plum, compared side by side on 17 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Chip is on 46/100 and Plum on 63/100.
Where each one leads
Chip
- funding raised: $68.8M against $36.2M
Plum
- our overall score: 63/100 against 46/100
- agent readiness: 46/100 against 21/100
- domain rating: 63/100 against 55/100
At a glance
| Measure | Chip | Plum |
|---|---|---|
| What it is | An investment platform for retail investors. | Plum is an Indian employee health and corporate insurance platform. |
| Category | Fintech, Investment Platform, Crowdfunding, WealthTech | HealthTech, InsurTech, Employee Benefits, Corporate Insurance |
| Sells toBusiness model | B2C | B2B |
| Offering | Platform | Software |
| Founded | 2017 | 2019 |
| Headquarters | London, United Kingdom | Bengaluru, India |
| Status | Active | Active |
Size, funding and growth
| Measure | Chip | Plum |
|---|---|---|
| Employees | Not published | 299 |
| Total funding | $68.8M | $36.2M |
| Latest round | Later Stage VC | Series B |
| Valuation | Not published | $126M |
| LinkedIn followers | Not published | 64,198 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Chip | Plum |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 46/100 | 63/100 |
| Traction | 39/100 | Not published |
| Team | 30/100 | 24/100 |
| Community | 8/100 | Not published |
| Search visibility | 15/100 | 87/100 |
| Quality | 58/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | F (21/100) | D (46/100) |
| Domain ratingLink authority, 0-100 | 55/100 | 63/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Chip | Plum |
|---|---|---|
| Hosting | Not detected | Vercel |
| CDN | Cloudflare | Vercel |
| CMS | WordPress | Not detected |
| Frameworks | Jquery | Next.js, Tailwind CSS |
| Analytics | Google Analytics 4 | Google Tag Manager |
Chip vs Plum: common questions
Which is better, Chip or Plum?
On our 0-100 score Plum rates higher (63/100 against 46/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 17 data points above: read the rows that match what you are buying for.
How do Chip and Plum compare on the numbers?
Chip leads on funding raised ($68.8M against $36.2M). Plum leads on our overall score (63/100 against 46/100), agent readiness (46/100 against 21/100), domain rating (63/100 against 55/100).
Read the full Chip review and pricing or the Plum review and pricing. You can also browse other Chip alternatives we track.