CallRail vs Dub
CallRail vs Dub, compared side by side on 19 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: CallRail is on 54/100 and Dub on 49/100.
Where each one leads
CallRail
- our overall score: 54/100 against 49/100
- headcount: 354 against 19
- funding raised: $25.0M against $17.0M
- LinkedIn following: 28,654 against 5,784
Dub
- agent readiness: 63/100 against 30/100
At a glance
| Measure | CallRail | Dub |
|---|---|---|
| What it is | Lead intelligence platform for businesses to track, attribute, and manage marketing-driven leads. | A modern link attribution platform for short links, conversion tracking, and affiliate programs. |
| Category | MarTech, AdTech, Lead Intelligence, Call Tracking | MarTech, AdTech, Link Management, Link Shortener |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Platform |
| Founded | 2011 | 2022 |
| Headquarters | Atlanta, United States | San Francisco, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | CallRail | Dub |
|---|---|---|
| Employees | 354 | 19 |
| Total funding | $25.0M | $17.0M |
| Latest round | Series B | Seed |
| LinkedIn followers | 28,654 | 5,784 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | CallRail | Dub |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 54/100 | 49/100 |
| Traction | 57/100 | 49/100 |
| Community | Not published | 13/100 |
| Search visibility | 24/100 | 39/100 |
| Quality | 68/100 | 58/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (30/100) | C (63/100) |
| Domain ratingLink authority, 0-100 | 80/100 | 81/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | CallRail | Dub |
|---|---|---|
| Hosting | Not detected | Vercel |
| CDN | Cloudflare | Vercel |
| Frameworks | Not detected | Next.js, Tailwind CSS |
| Open source | No | Yes |
Product and pricing
| Measure | CallRail | Dub |
|---|---|---|
| Key features | Lead Tracking & Attribution, Communication Management, Real-time Marketing Optimization, AI-Powered Lead Capture, First-Time Callers Only Feature, Dynamic Number Insertion | Not published |
| Current offer | Not published | 20% off for 3 months |
What users say
| Measure | CallRail | Dub |
|---|---|---|
| Community ratingVisitor votes on StartupHub | Not published | 5.0/5 from 1 vote |
CallRail vs Dub: common questions
Which is better, CallRail or Dub?
On our 0-100 score CallRail rates higher (54/100 against 49/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 19 data points above: read the rows that match what you are buying for.
How do CallRail and Dub compare on the numbers?
CallRail leads on our overall score (54/100 against 49/100), headcount (354 against 19), funding raised ($25.0M against $17.0M), LinkedIn following (28,654 against 5,784). Dub leads on agent readiness (63/100 against 30/100).
Read the full CallRail review and pricing or the Dub review and pricing. You can also browse other CallRail alternatives we track.

