Bukalapak vs StoneCo
Bukalapak vs StoneCo, compared side by side on 16 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Bukalapak is on 47/100 and StoneCo on 67/100.
Where each one leads
Bukalapak
- domain rating: 82/100 against 53/100
StoneCo
- our overall score: 67/100 against 47/100
- funding raised: $1.5B against $500M
At a glance
| Measure | Bukalapak | StoneCo |
|---|---|---|
| What it is | An e-commerce marketplace focused on enabling small and medium-sized merchants. | Brazilian fintech providing integrated financial and software solutions for merchants of all sizes. |
| Category | E-commerce, Marketplace, Fintech, SMB Software | Fintech, Payments, Digital Payments, Embedded Finance |
| Sells toBusiness model | B2B2C | B2B |
| Offering | Marketplace | Platform |
| Founded | 2010 | 2012 |
| Headquarters | Jakarta, Indonesia | São Paulo, Brazil |
| Status | Active | Active |
Size, funding and growth
| Measure | Bukalapak | StoneCo |
|---|---|---|
| Employees | Not published | 13,867 |
| Headcount growthLast 12 months | Not published | +3.3% |
| Total funding | $500M | $1.5B |
| Latest round | Series E | IPO |
| LinkedIn followers | Not published | 2,482,372 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Bukalapak | StoneCo |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 47/100 | 67/100 |
| Traction | 40/100 | 60/100 |
| Team | Not published | 60/100 |
| Community | Not published | 8/100 |
| Search visibility | 3/100 | 35/100 |
| Quality | 68/100 | 78/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (22/100) | F (21/100) |
| Domain ratingLink authority, 0-100 | 82/100 | 53/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Bukalapak | StoneCo |
|---|---|---|
| Hosting | Not detected | AWS |
What users say
| Measure | Bukalapak | StoneCo |
|---|---|---|
| Reddit sentimentThreads we track | 1 positive, 3 negative across 4 threads | 1 positive, 3 negative across 4 threads |
“Saya barusan menang Serbu Seru Bukalapak. AMA!.”r/indonesia
“StoneCo is a fairly dope SA fintech company with quality financials yet rapidly increasing short interest. The dumb fucks who think they can chip away at this little gem deserve to be eaten alive by the intrepid marketeers going in on share”r/wallstreetbets
Bukalapak vs StoneCo: common questions
Which is better, Bukalapak or StoneCo?
On our 0-100 score StoneCo rates higher (67/100 against 47/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 16 data points above: read the rows that match what you are buying for.
How do Bukalapak and StoneCo compare on the numbers?
Bukalapak leads on domain rating (82/100 against 53/100). StoneCo leads on our overall score (67/100 against 47/100), funding raised ($1.5B against $500M).
What do real users say about Bukalapak and StoneCo?
Bukalapak: 1 positive and 3 negative mentions across 4 Reddit threads we track, mostly in r/indonesia. StoneCo: 1 positive and 3 negative mentions across 4 Reddit threads we track, mostly in r/wallstreetbets.
Read the full Bukalapak review and pricing or the StoneCo review and pricing. You can also browse other Bukalapak alternatives we track.