Braze vs Swrve
Braze vs Swrve, compared side by side on 17 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Braze is on 70/100 and Swrve on 54/100.
Where each one leads
Braze
- our overall score: 70/100 against 54/100
- domain rating: 82/100 against 69/100
- funding raised: $695M against $49.0M
Swrve
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Braze | Swrve |
|---|---|---|
| What it is | A leading customer engagement platform that helps brands forge lasting connections through personalized experiences. | Mobile app engagement platform for personalized customer experiences and real-time insights. |
| Category | Customer Engagement Platform, Marketing Automation, Cross-Channel Messaging, Personalization | MarTech, AdTech, Customer Engagement, Mobile Marketing |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Software | platform |
| Founded | 2011 | 2010 |
| Headquarters | New York, United States | Dublin, Ireland |
| Status | Active | Active |
Size, funding and growth
| Measure | Braze | Swrve |
|---|---|---|
| Employees | 2,299 | Not published |
| Total funding | $695M | $49.0M |
| Latest round | IPO | Series B |
| Valuation | $5.9B | Not published |
| LinkedIn followers | 250,707 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Braze | Swrve |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 70/100 | 54/100 |
| Traction | 60/100 | 38/100 |
| Team | 60/100 | 70/100 |
| Community | Not published | 8/100 |
| Search visibility | 51/100 | 4/100 |
| Quality | 84/100 | 62/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (56/100) | D (57/100) |
| Domain ratingLink authority, 0-100 | 82/100 | 69/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Braze | Swrve |
|---|---|---|
| Hosting | Vercel | AWS |
| CDN | Cloudflare | Not detected |
| Frameworks | Next.js, Tailwind CSS | Not detected |
| Analytics | Google Tag Manager | Not detected |
Braze vs Swrve: common questions
Which is better, Braze or Swrve?
On our 0-100 score Braze rates higher (70/100 against 54/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 17 data points above: read the rows that match what you are buying for.
How do Braze and Swrve compare on the numbers?
Braze leads on our overall score (70/100 against 54/100), domain rating (82/100 against 69/100), funding raised ($695M against $49.0M).
Read the full Braze review and pricing or the Swrve review and pricing. You can also browse other Braze alternatives we track.