Braze vs MoEngage
Braze vs MoEngage, compared side by side on 20 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Braze is on 70/100 and MoEngage on 56/100.
Where each one leads
Braze
- our overall score: 70/100 against 56/100
- agent readiness: 56/100 against 47/100
- headcount: 2,299 against 900
- funding raised: $695M against $246M
- LinkedIn following: 250,707 against 105,739
MoEngage
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Braze | MoEngage |
|---|---|---|
| What it is | A leading customer engagement platform that helps brands forge lasting connections through personalized experiences. | Customer engagement platform for brands to personalize user journeys and drive growth. |
| Category | Customer Engagement Platform, Marketing Automation, Cross-Channel Messaging, Personalization | MarTech, AdTech, Customer Engagement Platform, Personalization |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Software |
| Founded | 2011 | 2014 |
| Headquarters | New York, United States | Bangalore, India |
| Status | Active | Active |
Size, funding and growth
| Measure | Braze | MoEngage |
|---|---|---|
| Employees | 2,299 | 900 |
| Total funding | $695M | $246M |
| Latest round | IPO | Series F |
| Valuation | $5.9B | Not published |
| LinkedIn followers | 250,707 | 105,739 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Braze | MoEngage |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 70/100 | 56/100 |
| Traction | 60/100 | 60/100 |
| Team | 60/100 | 70/100 |
| Community | Not published | 15/100 |
| Search visibility | 51/100 | 22/100 |
| Quality | 84/100 | 58/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (56/100) | D (47/100) |
| Domain ratingLink authority, 0-100 | 82/100 | 78/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Braze | MoEngage |
|---|---|---|
| Hosting | Vercel | Not detected |
| CDN | Cloudflare | Cloudflare |
| CMS | Not detected | WordPress |
| Frameworks | Next.js, Tailwind CSS | Tailwind CSS |
| Analytics | Google Tag Manager | Not detected |
Braze vs MoEngage: common questions
Which is better, Braze or MoEngage?
On our 0-100 score Braze rates higher (70/100 against 56/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 20 data points above: read the rows that match what you are buying for.
How do Braze and MoEngage compare on the numbers?
Braze leads on our overall score (70/100 against 56/100), agent readiness (56/100 against 47/100), headcount (2,299 against 900), funding raised ($695M against $246M), LinkedIn following (250,707 against 105,739).
Read the full Braze review and pricing or the MoEngage review and pricing. You can also browse other Braze alternatives we track.