Booking Holdings vs HomeToGo
Booking Holdings vs HomeToGo, compared side by side on 17 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Booking Holdings is on 23/100 and HomeToGo on 57/100.
Where each one leads
Booking Holdings
- agent readiness: 45/100 against 40/100
- domain rating: 83/100 against 71/100
- headcount: 18,478 against 369
- LinkedIn following: 71,250 against 34,608
HomeToGo
- our overall score: 57/100 against 23/100
At a glance
| Measure | Booking Holdings | HomeToGo |
|---|---|---|
| What it is | Global leader in online travel, connecting travelers with a wide range of travel services. | Europe's leading vacation rental group. |
| Category | Travel Tech, Marketplace, E-commerce, Hospitality | Travel Tech, Hospitality, Online Marketplace, Real Estate |
| Sells toBusiness model | B2C | B2C |
| Offering | Marketplace | Marketplace |
| Founded | 1997 | 2014 |
| Headquarters | Norwalk, United States | Luxembourg City, Luxembourg |
| Status | Active | Active |
Size, funding and growth
| Measure | Booking Holdings | HomeToGo |
|---|---|---|
| Employees | 18,478 | 369 |
| Total funding | Not published | $63.0M |
| Latest round | Not published | Series D |
| Valuation | Not published | $1.1B |
| LinkedIn followers | 71,250 | 34,608 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Booking Holdings | HomeToGo |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 23/100 | 57/100 |
| Traction | 20/100 | 59/100 |
| Team | 10/100 | 30/100 |
| Search visibility | 25/100 | 34/100 |
| Quality | Not published | 68/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (45/100) | D (40/100) |
| Domain ratingLink authority, 0-100 | 83/100 | 71/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Booking Holdings | HomeToGo |
|---|---|---|
| CDN | Cloudflare | Cloudflare |
| CMS | WordPress | Not detected |
| Frameworks | Bootstrap | Tailwind CSS |
Booking Holdings vs HomeToGo: common questions
Which is better, Booking Holdings or HomeToGo?
On our 0-100 score HomeToGo rates higher (57/100 against 23/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 17 data points above: read the rows that match what you are buying for.
How do Booking Holdings and HomeToGo compare on the numbers?
Booking Holdings leads on agent readiness (45/100 against 40/100), domain rating (83/100 against 71/100), headcount (18,478 against 369), LinkedIn following (71,250 against 34,608). HomeToGo leads on our overall score (57/100 against 23/100).
Read the full Booking Holdings review and pricing or the HomeToGo review and pricing. You can also browse other Booking Holdings alternatives we track.