Blue Array vs Hearst
Blue Array vs Hearst, compared side by side on 13 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Blue Array is on 24/100 and Hearst on 25/100.
Where each one leads
Blue Array
- agent readiness: 60/100 against 24/100
Hearst
- domain rating: 78/100 against 61/100
At a glance
| Measure | Blue Array | Hearst |
|---|---|---|
| What it is | A specialist organic search agency focusing on SEO and Generative Engine Optimisation (GEO). | Multinational conglomerate with diverse media, financial services, and software interests. |
| Category | SEO, Digital PR, Generative Engine Optimisation, GEO | Media, Publishing, Television, Financial Services |
| Sells toBusiness model | B2B | B2B |
| Offering | Services | Platform |
| Founded | 2015 | 1887 |
| Headquarters | Reading, United Kingdom | New York, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Blue Array | Hearst |
|---|---|---|
| Employees | Not published | 6,117 |
| Headcount growthLast 12 months | Not published | +62.1% |
| LinkedIn followers | Not published | 182,087 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Blue Array | Hearst |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 24/100 | 25/100 |
| Traction | Not published | 20/100 |
| Team | 50/100 | 30/100 |
| Search visibility | 21/100 | 22/100 |
| Agent readinessHow well an AI agent can read and act on the site | C (60/100) | F (24/100) |
| Domain ratingLink authority, 0-100 | 61/100 | 78/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Blue Array | Hearst |
|---|---|---|
| Hosting | Not detected | Self Managed |
| CDN | Cloudflare | Not detected |
| Frameworks | Tailwind CSS | Jquery, Bootstrap |
| Analytics | Not detected | Google Analytics 4 |
What users say
| Measure | Blue Array | Hearst |
|---|---|---|
| Reddit sentimentThreads we track | Not published | 1 positive, 0 negative across 6 threads |
“Ed Sheeran for the January/February 2026 issue of Men’s Health US/UK; Photography by Patrik Giardino/Hearst Owned.”r/popculturechat
Blue Array vs Hearst: common questions
Which is better, Blue Array or Hearst?
On our 0-100 score Hearst rates higher (25/100 against 24/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 13 data points above: read the rows that match what you are buying for.
How do Blue Array and Hearst compare on the numbers?
Blue Array leads on agent readiness (60/100 against 24/100). Hearst leads on domain rating (78/100 against 61/100).
What do real users say about Blue Array and Hearst?
Hearst: 1 positive and 0 negative mentions across 6 Reddit threads we track, mostly in r/popculturechat.
Read the full Blue Array review and pricing or the Hearst review and pricing. You can also browse other Blue Array alternatives we track.