Blue Apron vs Imperfect Foods
Blue Apron vs Imperfect Foods, compared side by side on 17 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Blue Apron is on 37/100 and Imperfect Foods on 58/100.
Where each one leads
Blue Apron
- funding raised: $496M against $167M
Imperfect Foods
- our overall score: 58/100 against 37/100
- agent readiness: 43/100 against 36/100
At a glance
| Measure | Blue Apron | Imperfect Foods |
|---|---|---|
| What it is | Meal kit delivery service providing pre-portioned ingredients and recipes for home cooking. | Online grocery delivery service offering discounted, surplus, and imperfect produce and groceries. |
| Category | FoodTech, E-commerce, Meal Delivery, Consumer App | FoodTech, AgTech, Hyper-Local Food Distribution, Food Delivery |
| Sells toBusiness model | B2C | B2C |
| Offering | Marketplace | Marketplace |
| Founded | 2012 | 2015 |
| Headquarters | New York, United States | Emeryville, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Blue Apron | Imperfect Foods |
|---|---|---|
| Open roles | Not published | 80 |
| Total funding | $496M | $167M |
| Latest round | Not published | Series D |
| Valuation | $2 | $700M |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Blue Apron | Imperfect Foods |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 37/100 | 58/100 |
| Traction | 40/100 | 40/100 |
| Team | 70/100 | 70/100 |
| Community | 14/100 | Not published |
| Search visibility | 4/100 | 14/100 |
| Quality | 35/100 | 68/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (36/100) | D (43/100) |
| Domain ratingLink authority, 0-100 | 77/100 | 73/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Blue Apron | Imperfect Foods |
|---|---|---|
| Hosting | Not detected | AWS |
| CDN | Cloudflare | CloudFront |
| Frameworks | Not detected | Next.js, Tailwind CSS |
| Analytics | Not detected | Google Tag Manager, Amplitude |
Blue Apron vs Imperfect Foods: common questions
Which is better, Blue Apron or Imperfect Foods?
On our 0-100 score Imperfect Foods rates higher (58/100 against 37/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 17 data points above: read the rows that match what you are buying for.
How do Blue Apron and Imperfect Foods compare on the numbers?
Blue Apron leads on funding raised ($496M against $167M). Imperfect Foods leads on our overall score (58/100 against 37/100), agent readiness (43/100 against 36/100).
Read the full Blue Apron review and pricing or the Imperfect Foods review and pricing. You can also browse other Blue Apron alternatives we track.

