Bloomreach vs Braze
Bloomreach vs Braze, compared side by side on 22 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Bloomreach is on 66/100 and Braze on 70/100.
Where each one leads
Bloomreach
Leads on none of the measures we hold for both companies.
Braze
- our overall score: 70/100 against 66/100
- agent readiness: 56/100 against 45/100
- headcount: 2,299 against 1,129
- funding raised: $695M against $452M
- LinkedIn following: 250,707 against 84,484
At a glance
| Measure | Bloomreach | Braze |
|---|---|---|
| What it is | AI-driven e-commerce experience platform for personalization, search, and content management. | A leading customer engagement platform that helps brands forge lasting connections through personalized experiences. |
| Category | E-commerce, Marketing Automation, Personalization, AI-Powered Search | Customer Engagement Platform, Marketing Automation, Cross-Channel Messaging, Personalization |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | platform | Software |
| Founded | 2009 | 2011 |
| Headquarters | Mountain View, United States | New York, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Bloomreach | Braze |
|---|---|---|
| Employees | 1,129 | 2,299 |
| Total funding | $452M | $695M |
| Latest round | Conventional Debt | IPO |
| Valuation | $2.2B | $5.9B |
| LinkedIn followers | 84,484 | 250,707 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Bloomreach | Braze |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 66/100 | 70/100 |
| Traction | 60/100 | 60/100 |
| Team | 60/100 | 60/100 |
| Search visibility | 40/100 | 51/100 |
| Quality | 78/100 | 84/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (45/100) | D (56/100) |
| Domain ratingLink authority, 0-100 | 80/100 | 82/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Bloomreach | Braze |
|---|---|---|
| Hosting | Not detected | Vercel |
| CDN | Cloudflare | Cloudflare |
| CMS | WordPress | Not detected |
| Frameworks | Jquery | Next.js, Tailwind CSS |
| Analytics | Google Tag Manager | Google Tag Manager |
Bloomreach vs Braze: common questions
Which is better, Bloomreach or Braze?
On our 0-100 score Braze rates higher (70/100 against 66/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 22 data points above: read the rows that match what you are buying for.
How do Bloomreach and Braze compare on the numbers?
Braze leads on our overall score (70/100 against 66/100), agent readiness (56/100 against 45/100), headcount (2,299 against 1,129), funding raised ($695M against $452M), LinkedIn following (250,707 against 84,484).
Read the full Bloomreach review and pricing or the Braze review and pricing. You can also browse other Bloomreach alternatives we track.

