Bloomberg L.P. vs Business Insider
Bloomberg L.P. vs Business Insider, compared side by side on 17 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Bloomberg L.P. is on 82/100 and Business Insider on 26/100.
Where each one leads
Bloomberg L.P.
- our overall score: 82/100 against 26/100
- headcount: 26,382 against 13,912
Business Insider
- LinkedIn following: 10,938,525 against 2,216,283
At a glance
| Measure | Bloomberg L.P. | Business Insider |
|---|---|---|
| What it is | Global financial, software, data, and media company providing real-time information and analytics. | Global news organization covering business, technology, and the economy for ambitious, curious people. |
| Category | Fintech, Financial Services, Data Analytics, Media | Online Audio and Video Media, Media, News, Business News |
| Sells toBusiness model | B2B | B2C |
| Offering | Software | services | platform | Platform |
| Founded | 1981 | 2007 |
| Headquarters | New York, United States | New York, US |
| Status | Active | Active |
Size, funding and growth
| Measure | Bloomberg L.P. | Business Insider |
|---|---|---|
| Employees | 26,382 | 13,912 |
| Headcount growthLast 12 months | +5.9% | Not published |
| Total funding | $60B | Not published |
| Latest round | Series A | Not published |
| Valuation | $43B | Not published |
| LinkedIn followers | 2,216,283 | 10,938,525 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Bloomberg L.P. | Business Insider |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 82/100 | 26/100 |
| Traction | 60/100 | 20/100 |
| Team | 70/100 | Not published |
| Community | 15/100 | Not published |
| Search visibility | 79/100 | 47/100 |
| Quality | 96/100 | 30/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (49/100) | D (48/100) |
| Domain ratingLink authority, 0-100 | 92/100 | 92/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Bloomberg L.P. | Business Insider |
|---|---|---|
| Analytics | Google Tag Manager, Qualtrics | Not detected |
| Open source | Yes | Yes |
What users say
| Measure | Bloomberg L.P. | Business Insider |
|---|---|---|
| Reddit sentimentThreads we track | 1 positive, 2 negative across 6 threads | 1 positive, 4 negative across 6 threads |
“Bloomberg. For the discussion of the Bloomberg Terminal ONLY. Not affiliated with Bloomberg LP”r/
“RC in business insider. GameStop CEO Ryan Cohen just put 'parasitic' bosses on blast. Michael Burry sees shades of Warren Buffett.”r/Superstonk
Bloomberg L.P. vs Business Insider: common questions
Which is better, Bloomberg L.P. or Business Insider?
On our 0-100 score Bloomberg L.P. rates higher (82/100 against 26/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 17 data points above: read the rows that match what you are buying for.
How do Bloomberg L.P. and Business Insider compare on the numbers?
Bloomberg L.P. leads on our overall score (82/100 against 26/100), headcount (26,382 against 13,912). Business Insider leads on LinkedIn following (10,938,525 against 2,216,283).
What do real users say about Bloomberg L.P. and Business Insider?
Bloomberg L.P.: 1 positive and 2 negative mentions across 6 Reddit threads we track. Business Insider: 1 positive and 4 negative mentions across 6 Reddit threads we track, mostly in r/Superstonk.
Read the full Bloomberg L.P. review and pricing or the Business Insider review and pricing. You can also browse other Bloomberg L.P. alternatives we track.