Blings vs Swrve
Blings vs Swrve, compared side by side on 14 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Blings is on 30/100 and Swrve on 54/100.
Where each one leads
Blings
Leads on none of the measures we hold for both companies.
Swrve
- our overall score: 54/100 against 30/100
- domain rating: 69/100 against 44/100
At a glance
| Measure | Blings | Swrve |
|---|---|---|
| What it is | Blings offers a patented MP5 video format and platform for mass personalized video marketing, enabling real-time, one-on-one customer interactions. | Mobile app engagement platform for personalized customer experiences and real-time insights. |
| Category | MarTech, AdTech, Video Marketing, Personalization | MarTech, AdTech, Customer Engagement, Mobile Marketing |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Software | platform |
| Founded | 2019 | 2010 |
| Headquarters | New York, United States | Dublin, Ireland |
| Status | Active | Active |
Size, funding and growth
| Measure | Blings | Swrve |
|---|---|---|
| Employees | 37 | Not published |
| Total funding | Not published | $49.0M |
| Latest round | Not published | Series B |
| LinkedIn followers | 3,677 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Blings | Swrve |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 30/100 | 54/100 |
| Traction | 16/100 | 38/100 |
| Team | 30/100 | 70/100 |
| Community | Not published | 8/100 |
| Search visibility | 32/100 | 4/100 |
| Quality | Not published | 62/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (53/100) | D (57/100) |
| Domain ratingLink authority, 0-100 | 44/100 | 69/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Blings | Swrve |
|---|---|---|
| Hosting | AWS | AWS |
| CMS | WordPress | Not detected |
| Frameworks | Jquery, Tailwind CSS | Not detected |
| Analytics | Google Analytics 4, Google Tag Manager | Not detected |
| Support stack | HubSpot | Not detected |
Product and pricing
| Measure | Blings | Swrve |
|---|---|---|
| Key features | MP5 Video Format, Real-time Personalization, Scalable One-on-One Interactions, Enhanced Engagement Metrics, Data-Driven Storytelling | Not published |
Blings vs Swrve: common questions
Which is better, Blings or Swrve?
On our 0-100 score Swrve rates higher (54/100 against 30/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 14 data points above: read the rows that match what you are buying for.
How do Blings and Swrve compare on the numbers?
Swrve leads on our overall score (54/100 against 30/100), domain rating (69/100 against 44/100).
Read the full Blings review and pricing or the Swrve review and pricing. You can also browse other Blings alternatives we track.

