Binance.US vs Gemini
Binance.US vs Gemini, compared side by side on 20 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Binance.US is on 56/100 and Gemini on 62/100.
Where each one leads
Binance.US
- agent readiness: 48/100 against 39/100
- headcount: 483 against 200
- funding raised: $200M against $50.0M
- LinkedIn following: 36,272 against 15
Gemini
- our overall score: 62/100 against 56/100
At a glance
| Measure | Binance.US | Gemini |
|---|---|---|
| What it is | A cryptocurrency exchange focused on U.S. investors, expanding beyond spot trading into derivatives and prediction markets. | A regulated cryptocurrency exchange and custodian focused on security and compliance. |
| Category | Cryptocurrency, Fintech, Blockchain, Financial Services | Generative AI, Productivity, Fintech, Web3 |
| Sells toBusiness model | B2C | B2B2C |
| Offering | Platform | Platform |
| Founded | 2019 | 2014 |
| Headquarters | Miami, United States | New York, USA |
| Status | Active | Active |
Size, funding and growth
| Measure | Binance.US | Gemini |
|---|---|---|
| Employees | 483 | 200 |
| Total funding | $200M | $50.0M |
| Latest round | Seed | Not published |
| Valuation | $4.5B | Not published |
| LinkedIn followers | 36,272 | 15 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Binance.US | Gemini |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 56/100 | 62/100 |
| Traction | 60/100 | 58/100 |
| Team | 10/100 | 70/100 |
| Community | Not published | 10/100 |
| Search visibility | 37/100 | 53/100 |
| Quality | 68/100 | 68/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (48/100) | F (39/100) |
| Domain ratingLink authority, 0-100 | 74/100 | 82/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Binance.US | Gemini |
|---|---|---|
| Hosting | AWS | Netlify |
| CDN | CloudFront | CloudFront |
| Frameworks | Not detected | Next.js, Tailwind CSS |
| Analytics | Google Analytics 4, Google Tag Manager, Segment | Google Tag Manager |
| Agentic commerceMachine-readable checkout or agent payment rails | Not detected | Crypto Payments |
What users say
| Measure | Binance.US | Gemini |
|---|---|---|
| Community ratingVisitor votes on StartupHub | Not published | 1.0/5 from 1 vote |
Binance.US vs Gemini: common questions
Which is better, Binance.US or Gemini?
On our 0-100 score Gemini rates higher (62/100 against 56/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 20 data points above: read the rows that match what you are buying for.
How do Binance.US and Gemini compare on the numbers?
Binance.US leads on agent readiness (48/100 against 39/100), headcount (483 against 200), funding raised ($200M against $50.0M), LinkedIn following (36,272 against 15). Gemini leads on our overall score (62/100 against 56/100).
Read the full Binance.US review and pricing or the Gemini review and pricing. You can also browse other Binance.US alternatives we track.