BigCommerce vs commercetools
BigCommerce vs commercetools, compared side by side on 19 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: BigCommerce is on 61/100 and commercetools on 62/100.
Where each one leads
BigCommerce
- domain rating: 92/100 against 78/100
- headcount: 731 against 582
- LinkedIn following: 152,146 against 47,094
commercetools
- agent readiness: 61/100 against 43/100
At a glance
| Measure | BigCommerce | commercetools |
|---|---|---|
| What it is | SaaS e-commerce platform for businesses of all sizes. | AI-first composable commerce platform for enterprises, offering B2C, B2B, and B2X solutions. |
| Category | E-commerce Platform, B2B Commerce, B2C Commerce, Headless Commerce | E-commerce, Platform, Enterprise Software, RetailTech |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Platform |
| Founded | 2009 | 2006 |
| Headquarters | Austin, United States | Munich, Germany |
| Status | Active | Active |
Size, funding and growth
| Measure | BigCommerce | commercetools |
|---|---|---|
| Employees | 731 | 582 |
| Headcount growthLast 12 months | -22.4% | -21.2% |
| Total funding | Not published | $306M |
| Latest round | Not published | Series C |
| Valuation | Not published | $1.9B |
| LinkedIn followers | 152,146 | 47,094 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | BigCommerce | commercetools |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 61/100 | 62/100 |
| Traction | 59/100 | 60/100 |
| Team | 70/100 | 60/100 |
| Community | 15/100 | Not published |
| Search visibility | 31/100 | 31/100 |
| Quality | 68/100 | 68/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (43/100) | C (61/100) |
| Domain ratingLink authority, 0-100 | 92/100 | 78/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | BigCommerce | commercetools |
|---|---|---|
| Hosting | Vercel | Not detected |
| CDN | Cloudflare | Cloudflare |
| CMS | Not detected | Webflow |
| Frameworks | Next.js | Not detected |
| Analytics | Segment | Google Tag Manager |
| Support stack | Not detected | HubSpot |
BigCommerce vs commercetools: common questions
Which is better, BigCommerce or commercetools?
On our 0-100 score commercetools rates higher (62/100 against 61/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 19 data points above: read the rows that match what you are buying for.
How do BigCommerce and commercetools compare on the numbers?
BigCommerce leads on domain rating (92/100 against 78/100), headcount (731 against 582), LinkedIn following (152,146 against 47,094). commercetools leads on agent readiness (61/100 against 43/100).
Read the full BigCommerce review and pricing or the commercetools review and pricing. You can also browse other BigCommerce alternatives we track.