BasisTheory vs BigID
BasisTheory vs BigID, compared side by side on 18 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: BasisTheory is on 55/100 and BigID on 64/100.
Where each one leads
BasisTheory
Leads on none of the measures we hold for both companies.
BigID
- our overall score: 64/100 against 55/100
- domain rating: 73/100 against 63/100
- headcount: 671 against 52
- funding raised: $306M against $17.0M
- LinkedIn following: 123,656 against 9,273
At a glance
| Measure | BasisTheory | BigID |
|---|---|---|
| What it is | Tokenization and data security platform for managing sensitive payment data, enabling agentic commerce. | Data discovery, privacy, security, and governance platform for enterprise data visibility and control. |
| Category | Fintech, Payments, Data Security, Tokenization | Enterprise, Cybersecurity, Personal Identifiable Information, Data Protection |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Software |
| Founded | 2020 | 2016 |
| Headquarters | San Francisco, United States | New York, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | BasisTheory | BigID |
|---|---|---|
| Employees | 52 | 671 |
| Headcount growthLast 12 months | Not published | +11.2% |
| Total funding | $17.0M | $306M |
| Latest round | Funding Round | Series E |
| Valuation | Not published | $1.3B |
| LinkedIn followers | 9,273 | 123,656 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | BasisTheory | BigID |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 55/100 | 64/100 |
| Traction | Not published | 60/100 |
| Team | Not published | 70/100 |
| Search visibility | 2/100 | 40/100 |
| Quality | Not published | 68/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (56/100) | D (54/100) |
| Domain ratingLink authority, 0-100 | 63/100 | 73/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | BasisTheory | BigID |
|---|---|---|
| CDN | Not detected | Cloudflare |
| CMS | Framer | WordPress |
| Frameworks | Not detected | Bootstrap |
| Analytics | Not detected | Google Tag Manager |
| Support stack | HubSpot | HubSpot |
| Open source | Yes | No |
BasisTheory vs BigID: common questions
Which is better, BasisTheory or BigID?
On our 0-100 score BigID rates higher (64/100 against 55/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 18 data points above: read the rows that match what you are buying for.
How do BasisTheory and BigID compare on the numbers?
BigID leads on our overall score (64/100 against 55/100), domain rating (73/100 against 63/100), headcount (671 against 52), funding raised ($306M against $17.0M), LinkedIn following (123,656 against 9,273).
Read the full BasisTheory review and pricing or the BigID review and pricing. You can also browse other BasisTheory alternatives we track.