Banked vs Plaid
Banked vs Plaid, compared side by side on 21 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Banked is on 53/100 and Plaid on 70/100.
Where each one leads
Banked
Leads on none of the measures we hold for both companies.
Plaid
- our overall score: 70/100 against 53/100
- agent readiness: 50/100 against 37/100
- domain rating: 86/100 against 56/100
- headcount: 1,501 against 62
- funding raised: $734M against $2.0M
- LinkedIn following: 245,610 against 10,695
At a glance
| Measure | Banked | Plaid |
|---|---|---|
| What it is | A payment infrastructure company enabling account-to-account payments. | Plaid provides a data transfer network powering fintech and digital finance products. |
| Category | Fintech, Payments, Open Banking, Digital Payments | Fintech, Payments, Digital Payments, Embedded Finance |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Platform |
| Founded | 2018 | 2013 |
| Headquarters | London, United Kingdom | San Francisco, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Banked | Plaid |
|---|---|---|
| Employees | 62 | 1,501 |
| Headcount growthLast 12 months | Not published | +87.5% |
| Total funding | $2.0M | $734M |
| Latest round | Seed | Not published |
| Valuation | Not published | $13B |
| LinkedIn followers | 10,695 | 245,610 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Banked | Plaid |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 53/100 | 70/100 |
| Traction | 49/100 | 60/100 |
| Team | 70/100 | 30/100 |
| Community | 15/100 | Not published |
| Search visibility | 27/100 | 54/100 |
| Quality | 58/100 | 86/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (37/100) | D (50/100) |
| Domain ratingLink authority, 0-100 | 56/100 | 86/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Banked | Plaid |
|---|---|---|
| Hosting | Vercel | AWS |
| CDN | Vercel | CloudFront |
| Frameworks | Next.js | Next.js, Bootstrap |
| Analytics | Not detected | Segment |
| Open source | Yes | Yes |
Banked vs Plaid: common questions
Which is better, Banked or Plaid?
On our 0-100 score Plaid rates higher (70/100 against 53/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 21 data points above: read the rows that match what you are buying for.
How do Banked and Plaid compare on the numbers?
Plaid leads on our overall score (70/100 against 53/100), agent readiness (50/100 against 37/100), domain rating (86/100 against 56/100), headcount (1,501 against 62), funding raised ($734M against $2.0M), LinkedIn following (245,610 against 10,695).
Read the full Banked review and pricing or the Plaid review and pricing. You can also browse other Banked alternatives we track.