Backpack vs Box, Inc.
Backpack vs Box, Inc., compared side by side on 19 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Backpack is on 53/100 and Box, Inc. on 35/100.
Where each one leads
Backpack
- our overall score: 53/100 against 35/100
Box, Inc.
- agent readiness: 52/100 against 34/100
- domain rating: 91/100 against 72/100
- headcount: 4,406 against 90
- funding raised: $888M against $54.0M
- LinkedIn following: 212,856 against 8,756
At a glance
| Measure | Backpack | Box, Inc. |
|---|---|---|
| What it is | A platform for managing and sharing digital assets and files across different applications. | Cloud content management platform for enterprise file storage, collaboration, and workflow automation, leveraging AI for enhanced security and insights. |
| Category | Digital Asset Management, File Sharing, Productivity Tools, Cloud Storage | Cloud Content Management, File Sharing, Collaboration Software, Enterprise Software |
| Sells toBusiness model | B2C | B2B |
| Offering | Platform | Platform |
| Founded | Not published | 2005 |
| Headquarters | Menlo Park, United States | Redwood City, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Backpack | Box, Inc. |
|---|---|---|
| Employees | 90 | 4,406 |
| Headcount growthLast 12 months | Not published | +29.3% |
| Total funding | $54.0M | $888M |
| Latest round | Series A | Private Equity |
| LinkedIn followers | 8,756 | 212,856 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Backpack | Box, Inc. |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 53/100 | 35/100 |
| Traction | 58/100 | 60/100 |
| Team | 30/100 | 70/100 |
| Community | 13/100 | 8/100 |
| Search visibility | 37/100 | 45/100 |
| Quality | 58/100 | 15/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (34/100) | D (52/100) |
| Domain ratingLink authority, 0-100 | 72/100 | 91/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Backpack | Box, Inc. |
|---|---|---|
| Hosting | Vercel | Not detected |
| CDN | Vercel | Cloudflare |
| CMS | Notion | Not detected |
| Frameworks | Next.js, Tailwind CSS | Not detected |
| Analytics | Google Tag Manager | Not detected |
Backpack vs Box, Inc.: common questions
Which is better, Backpack or Box, Inc.?
On our 0-100 score Backpack rates higher (53/100 against 35/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 19 data points above: read the rows that match what you are buying for.
How do Backpack and Box, Inc. compare on the numbers?
Backpack leads on our overall score (53/100 against 35/100). Box, Inc. leads on agent readiness (52/100 against 34/100), domain rating (91/100 against 72/100), headcount (4,406 against 90), funding raised ($888M against $54.0M), LinkedIn following (212,856 against 8,756).
Read the full Backpack review and pricing or the Box, Inc. review and pricing. You can also browse other Backpack alternatives we track.

