Automattic vs WordPress.com
Automattic vs WordPress.com, compared side by side on 22 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Automattic is on 73/100 and WordPress.com on 65/100.
Where each one leads
Automattic
- our overall score: 73/100 against 65/100
- funding raised: $300M against $63.0M
WordPress.com
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Automattic | WordPress.com |
|---|---|---|
| What it is | The company behind WordPress.com, WooCommerce, Tumblr, and Jetpack, empowering individuals and businesses to build and manage their online presence. | A website hosting platform with a built-in AI assistant for content creation, editing, and design. |
| Category | Web Development, CMS, E-commerce, Open Source | Artificial Intelligence, Web Hosting, Content Management Systems, Website Hosting |
| Sells toBusiness model | B2B | B2C |
| Offering | Platform | Platform |
| Founded | 2005 | 2005 |
| Headquarters | San Francisco, United States | San Francisco, USA |
| Status | Active | Active |
Size, funding and growth
| Measure | Automattic | WordPress.com |
|---|---|---|
| Employees | 2,153 | 2,152 |
| Headcount growthLast 12 months | -93.2% | Not published |
| Total funding | $300M | $63.0M |
| Latest round | Not published | Series C |
| Valuation | $3.0B | $1.1B |
| LinkedIn followers | 159,411 | 158,382 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Automattic | WordPress.com |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 73/100 | 65/100 |
| Traction | 60/100 | 59/100 |
| Team | 50/100 | Not published |
| Community | 8/100 | Not published |
| Search visibility | 44/100 | 35/100 |
| Quality | 87/100 | 86/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (49/100) | D (53/100) |
| Domain ratingLink authority, 0-100 | 93/100 | 95/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Automattic | WordPress.com |
|---|---|---|
| Hosting | Self Managed | Self Managed |
| CMS | WordPress | WordPress |
| Analytics | Segment, Jetpack Stats | Jetpack Stats |
| Open source | Yes | No |
| Self-hostable | Yes | No |
What users say
| Measure | Automattic | WordPress.com |
|---|---|---|
| Reddit sentimentThreads we track | Not published | 0 positive, 0 negative across 3 threads |
“(1) Go to wordpress.com (2) Hover over the orange "Get started here" button (3) Check out the URL.”r/funny
Automattic vs WordPress.com: common questions
Which is better, Automattic or WordPress.com?
On our 0-100 score Automattic rates higher (73/100 against 65/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 22 data points above: read the rows that match what you are buying for.
How do Automattic and WordPress.com compare on the numbers?
Automattic leads on our overall score (73/100 against 65/100), funding raised ($300M against $63.0M).
What do real users say about Automattic and WordPress.com?
WordPress.com: 0 positive and 0 negative mentions across 3 Reddit threads we track, mostly in r/funny.
Read the full Automattic review and pricing or the WordPress.com review and pricing. You can also browse other Automattic alternatives we track.