Automattic vs Webcraft Studio
Automattic vs Webcraft Studio, compared side by side on 13 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Automattic is on 73/100 and Webcraft Studio on 5/100.
Where each one leads
Automattic
- our overall score: 73/100 against 5/100
- domain rating: 93/100 against 4/100
Webcraft Studio
- agent readiness: 55/100 against 49/100
At a glance
| Measure | Automattic | Webcraft Studio |
|---|---|---|
| What it is | The company behind WordPress.com, WooCommerce, Tumblr, and Jetpack, empowering individuals and businesses to build and manage their online presence. | Custom web design and development agency building high-performance WordPress websites tailored to business needs. |
| Category | Web Development, CMS, E-commerce, Open Source | Web Development, Design, Digital Agency |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Not published |
| Founded | 2005 | 2026 |
| Headquarters | San Francisco, United States | United Kingdom |
| Status | Active | Active |
Size, funding and growth
| Measure | Automattic | Webcraft Studio |
|---|---|---|
| Employees | 2,153 | Not published |
| Headcount growthLast 12 months | -93.2% | Not published |
| Total funding | $300M | Not published |
| Valuation | $3.0B | Not published |
| LinkedIn followers | 159,411 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Automattic | Webcraft Studio |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 73/100 | 5/100 |
| Traction | 60/100 | Not published |
| Team | 50/100 | Not published |
| Community | 8/100 | Not published |
| Search visibility | 44/100 | 14/100 |
| Quality | 87/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | D (49/100) | D (55/100) |
| Domain ratingLink authority, 0-100 | 93/100 | 4/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Automattic | Webcraft Studio |
|---|---|---|
| Hosting | Self Managed | Not detected |
| CMS | WordPress | Not detected |
| Analytics | Segment, Jetpack Stats | Google Analytics 4 |
| Open source | Yes | No |
| Self-hostable | Yes | No |
Automattic vs Webcraft Studio: common questions
Which is better, Automattic or Webcraft Studio?
On our 0-100 score Automattic rates higher (73/100 against 5/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 13 data points above: read the rows that match what you are buying for.
How do Automattic and Webcraft Studio compare on the numbers?
Automattic leads on our overall score (73/100 against 5/100), domain rating (93/100 against 4/100). Webcraft Studio leads on agent readiness (55/100 against 49/100).
Read the full Automattic review and pricing or the Webcraft Studio review and pricing. You can also browse other Automattic alternatives we track.