Automattic vs Squarespace
Automattic vs Squarespace, compared side by side on 23 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Automattic is on 73/100 and Squarespace on 71/100.
Where each one leads
Automattic
Leads on none of the measures we hold for both companies.
Squarespace
- agent readiness: 60/100 against 49/100
- funding raised: $582M against $300M
At a glance
| Measure | Automattic | Squarespace |
|---|---|---|
| What it is | The company behind WordPress.com, WooCommerce, Tumblr, and Jetpack, empowering individuals and businesses to build and manage their online presence. | An all-in-one platform for building brands and businesses online, offering website creation, e-commerce, and marketing tools. |
| Category | Web Development, CMS, E-commerce, Open Source | Website Builder, E-commerce Platform, SaaS, Content Management System |
| Sells toBusiness model | B2B | B2C |
| Offering | Platform | Software | platform |
| Founded | 2005 | 2003 |
| Headquarters | San Francisco, United States | New York City, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Automattic | Squarespace |
|---|---|---|
| Employees | 2,153 | 2,083 |
| Headcount growthLast 12 months | -93.2% | Not published |
| Total funding | $300M | $582M |
| Latest round | Not published | Series E |
| Valuation | $3.0B | $10B |
| LinkedIn followers | 159,411 | 152,817 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Automattic | Squarespace |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 73/100 | 71/100 |
| Traction | 60/100 | 60/100 |
| Team | 50/100 | 50/100 |
| Community | 8/100 | 8/100 |
| Search visibility | 44/100 | 44/100 |
| Quality | 87/100 | 86/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (49/100) | C (60/100) |
| Domain ratingLink authority, 0-100 | 93/100 | 95/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Automattic | Squarespace |
|---|---|---|
| Hosting | Self Managed | Not detected |
| CMS | WordPress | Squarespace |
| Analytics | Segment, Jetpack Stats | Google Tag Manager |
| Open source | Yes | No |
| Self-hostable | Yes | No |
Automattic vs Squarespace: common questions
Which is better, Automattic or Squarespace?
On our 0-100 score Automattic rates higher (73/100 against 71/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 23 data points above: read the rows that match what you are buying for.
How do Automattic and Squarespace compare on the numbers?
Squarespace leads on agent readiness (60/100 against 49/100), funding raised ($582M against $300M).
Read the full Automattic review and pricing or the Squarespace review and pricing. You can also browse other Automattic alternatives we track.