Automattic vs Shopifyapi
Automattic vs Shopifyapi, compared side by side on 14 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Automattic is on 73/100 and Shopifyapi on 19/100.
Where each one leads
Automattic
- our overall score: 73/100 against 19/100
- agent readiness: 49/100 against 22/100
Shopifyapi
- headcount: 29,581 against 2,153
- LinkedIn following: 1,099,669 against 159,411
At a glance
| Measure | Automattic | Shopifyapi |
|---|---|---|
| What it is | The company behind WordPress.com, WooCommerce, Tumblr, and Jetpack, empowering individuals and businesses to build and manage their online presence. | A global commerce platform enabling businesses to start, run, and grow their online and in-person retail operations. |
| Category | Web Development, CMS, E-commerce, Open Source | E-commerce, E-commerce Platforms, SaaS, Software |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Platform |
| Founded | 2005 | Not published |
| Headquarters | San Francisco, United States | Not published |
| Status | Active | Inactive |
Size, funding and growth
| Measure | Automattic | Shopifyapi |
|---|---|---|
| Employees | 2,153 | 29,581 |
| Headcount growthLast 12 months | -93.2% | Not published |
| Total funding | $300M | Not published |
| Valuation | $3.0B | Not published |
| LinkedIn followers | 159,411 | 1,099,669 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Automattic | Shopifyapi |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 73/100 | 19/100 |
| Traction | 60/100 | 20/100 |
| Team | 50/100 | Not published |
| Community | 8/100 | Not published |
| Search visibility | 44/100 | 20/100 |
| Quality | 87/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | D (49/100) | F (22/100) |
| Domain ratingLink authority, 0-100 | 93/100 | Not published |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Automattic | Shopifyapi |
|---|---|---|
| Hosting | Self Managed | Not detected |
| CDN | Not detected | Cloudflare |
| CMS | WordPress | Shopify |
| Frameworks | Not detected | Tailwind CSS |
| Analytics | Segment, Jetpack Stats | Not detected |
| Open source | Yes | No |
| Self-hostable | Yes | No |
Automattic vs Shopifyapi: common questions
Which is better, Automattic or Shopifyapi?
On our 0-100 score Automattic rates higher (73/100 against 19/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 14 data points above: read the rows that match what you are buying for.
How do Automattic and Shopifyapi compare on the numbers?
Automattic leads on our overall score (73/100 against 19/100), agent readiness (49/100 against 22/100). Shopifyapi leads on headcount (29,581 against 2,153), LinkedIn following (1,099,669 against 159,411).
Read the full Automattic review and pricing or the Shopifyapi review and pricing. You can also browse other Automattic alternatives we track.

