Automattic vs Innvenio
Automattic vs Innvenio, compared side by side on 13 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Automattic is on 73/100 and Innvenio on 1/100.
Where each one leads
Automattic
- our overall score: 73/100 against 1/100
- agent readiness: 49/100 against 33/100
- domain rating: 93/100 against 8/100
Innvenio
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Automattic | Innvenio |
|---|---|---|
| What it is | The company behind WordPress.com, WooCommerce, Tumblr, and Jetpack, empowering individuals and businesses to build and manage their online presence. | An interactive production company creating high-quality web and mobile applications for iOS and Android. |
| Category | Web Development, CMS, E-commerce, Open Source | Mobile App Development, Web Development, Interactive Production, Advergames |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Services |
| Founded | 2005 | 2026 |
| Headquarters | San Francisco, United States | Montevideo, Uruguay |
| Status | Active | Active |
Size, funding and growth
| Measure | Automattic | Innvenio |
|---|---|---|
| Employees | 2,153 | Not published |
| Headcount growthLast 12 months | -93.2% | Not published |
| Total funding | $300M | Not published |
| Valuation | $3.0B | Not published |
| LinkedIn followers | 159,411 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Automattic | Innvenio |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 73/100 | 1/100 |
| Traction | 60/100 | Not published |
| Team | 50/100 | Not published |
| Community | 8/100 | Not published |
| Search visibility | 44/100 | Not published |
| Quality | 87/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | D (49/100) | F (33/100) |
| Domain ratingLink authority, 0-100 | 93/100 | 8/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Automattic | Innvenio |
|---|---|---|
| Hosting | Self Managed | Netlify |
| CDN | Not detected | Netlify |
| CMS | WordPress | Not detected |
| Frameworks | Not detected | Jquery, Bootstrap |
| Analytics | Segment, Jetpack Stats | Not detected |
| Open source | Yes | No |
| Self-hostable | Yes | No |
Automattic vs Innvenio: common questions
Which is better, Automattic or Innvenio?
On our 0-100 score Automattic rates higher (73/100 against 1/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 13 data points above: read the rows that match what you are buying for.
How do Automattic and Innvenio compare on the numbers?
Automattic leads on our overall score (73/100 against 1/100), agent readiness (49/100 against 33/100), domain rating (93/100 against 8/100).
Read the full Automattic review and pricing or the Innvenio review and pricing. You can also browse other Automattic alternatives we track.

