Automattic vs Flickr
Automattic vs Flickr, compared side by side on 20 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Automattic is on 73/100 and Flickr on 31/100.
Where each one leads
Automattic
- our overall score: 73/100 against 31/100
- agent readiness: 49/100 against 43/100
- headcount: 2,153 against 414
- funding raised: $300M against $25.0M
Flickr
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Automattic | Flickr |
|---|---|---|
| What it is | The company behind WordPress.com, WooCommerce, Tumblr, and Jetpack, empowering individuals and businesses to build and manage their online presence. | A global online community and platform for photographers to share, store, and discover photos. |
| Category | Web Development, CMS, E-commerce, Open Source | Photography, Social Media, Cloud Storage |
| Sells toBusiness model | B2B | B2C |
| Offering | Platform | Platform |
| Founded | 2005 | 2004 |
| Headquarters | San Francisco, United States | San Francisco, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Automattic | Flickr |
|---|---|---|
| Employees | 2,153 | 414 |
| Headcount growthLast 12 months | -93.2% | Not published |
| Total funding | $300M | $25.0M |
| Latest round | Not published | Seed |
| Valuation | $3.0B | Not published |
| LinkedIn followers | 159,411 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Automattic | Flickr |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 73/100 | 31/100 |
| Traction | 60/100 | 57/100 |
| Team | 50/100 | Not published |
| Community | 8/100 | Not published |
| Search visibility | 44/100 | 16/100 |
| Quality | 87/100 | 30/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (49/100) | D (43/100) |
| Domain ratingLink authority, 0-100 | 93/100 | 94/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Automattic | Flickr |
|---|---|---|
| Hosting | Self Managed | AWS |
| CDN | Not detected | CloudFront |
| CMS | WordPress | Webflow |
| Analytics | Segment, Jetpack Stats | Google Analytics 4, Google Tag Manager |
| Open source | Yes | No |
| Self-hostable | Yes | No |
Automattic vs Flickr: common questions
Which is better, Automattic or Flickr?
On our 0-100 score Automattic rates higher (73/100 against 31/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 20 data points above: read the rows that match what you are buying for.
How do Automattic and Flickr compare on the numbers?
Automattic leads on our overall score (73/100 against 31/100), agent readiness (49/100 against 43/100), headcount (2,153 against 414), funding raised ($300M against $25.0M).
Read the full Automattic review and pricing or the Flickr review and pricing. You can also browse other Automattic alternatives we track.