Audible vs Roku
Audible vs Roku, compared side by side on 18 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Audible is on 68/100 and Roku on 58/100.
Where each one leads
Audible
- our overall score: 68/100 against 58/100
- funding raised: $63.0M against $6.0M
Roku
- agent readiness: 49/100 against 34/100
At a glance
| Measure | Audible | Roku |
|---|---|---|
| What it is | Audible is an Amazon company that provides audio entertainment, including audiobooks, podcasts, and original content. | Roku is a leading TV streaming platform connecting users, content publishers, and advertisers globally. |
| Category | Media & Entertainment, Audio, Publishing, Technology | Media & Entertainment, Consumer Electronics, Software, Advertising |
| Sells toBusiness model | B2C | B2C |
| Offering | Platform | Platform |
| Founded | 1995 | 2002 |
| Headquarters | Newark, USA | San Jose, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Audible | Roku |
|---|---|---|
| Employees | 3,681 | Not published |
| Total funding | $63.0M | $6.0M |
| Latest round | Acquisition | Series A |
| Valuation | $1.1B | $1.1B |
| LinkedIn followers | 152,614 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Audible | Roku |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 68/100 | 58/100 |
| Traction | 59/100 | 34/100 |
| Team | Not published | 30/100 |
| Community | 8/100 | Not published |
| Search visibility | 45/100 | 40/100 |
| Quality | 90/100 | 78/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (34/100) | D (49/100) |
| Domain ratingLink authority, 0-100 | 91/100 | 89/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Audible | Roku |
|---|---|---|
| Hosting | AWS | Not detected |
| CDN | CloudFront | Cloudflare |
| CMS | Not detected | Ghost |
| Frameworks | Not detected | Astro |
| Analytics | Not detected | Google Tag Manager |
| Open source | No | Yes |
Audible vs Roku: common questions
Which is better, Audible or Roku?
On our 0-100 score Audible rates higher (68/100 against 58/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 18 data points above: read the rows that match what you are buying for.
How do Audible and Roku compare on the numbers?
Audible leads on our overall score (68/100 against 58/100), funding raised ($63.0M against $6.0M). Roku leads on agent readiness (49/100 against 34/100).
Read the full Audible review and pricing or the Roku review and pricing. You can also browse other Audible alternatives we track.

