AppLovin vs MOLOCO
AppLovin vs MOLOCO, compared side by side on 17 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: AppLovin is on 61/100 and MOLOCO on 61/100.
Where each one leads
AppLovin
- domain rating: 86/100 against 75/100
- funding raised: $130M against $65.6M
MOLOCO
- headcount: 922 against 530
At a glance
| Measure | AppLovin | MOLOCO |
|---|---|---|
| What it is | Mobile app monetization and marketing platform for game developers. | Provides cloud-native machine learning solutions for businesses. |
| Category | Mobile App Monetization, Mobile App Ecosystem, AdTech, Mobile App Marketing | Not published |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Software |
| Founded | 2012 | 2013 |
| Headquarters | Palo Alto, United States | Redwood City, USA |
| Status | Active | Active |
Size, funding and growth
| Measure | AppLovin | MOLOCO |
|---|---|---|
| Employees | 530 | 922 |
| Total funding | $130M | $65.6M |
| Latest round | Series D | Series D |
| Valuation | Not published | $2.0B |
| LinkedIn followers | 71,908 | 65,738 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | AppLovin | MOLOCO |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 61/100 | 61/100 |
| Traction | 60/100 | 59/100 |
| Team | 70/100 | 70/100 |
| Community | 15/100 | Not published |
| Search visibility | 26/100 | 36/100 |
| Quality | 68/100 | 68/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (55/100) | D (55/100) |
| Domain ratingLink authority, 0-100 | 86/100 | 75/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | AppLovin | MOLOCO |
|---|---|---|
| Hosting | Google Cloud | Not detected |
| CDN | Not detected | Cloudflare |
| CMS | Not detected | Webflow |
| Frameworks | Next.js, Tailwind CSS | Not detected |
| Analytics | Not detected | Google Tag Manager |
AppLovin vs MOLOCO: common questions
Which is better, AppLovin or MOLOCO?
Both score the same on our 0-100 rating, so the choice comes down to the 17 data points in the tables above rather than overall company strength.
How do AppLovin and MOLOCO compare on the numbers?
AppLovin leads on domain rating (86/100 against 75/100), funding raised ($130M against $65.6M). MOLOCO leads on headcount (922 against 530).
Read the full AppLovin review and pricing or the MOLOCO review and pricing. You can also browse other AppLovin alternatives we track.

