Applitools vs Configu
Applitools vs Configu, compared side by side on 24 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Applitools is on 62/100 and Configu on 43/100.
Where each one leads
Applitools
- our overall score: 62/100 against 43/100
- domain rating: 74/100 against 54/100
- headcount: 120 against 7
- headcount growth: -0.4% against -4.1%
- funding raised: $41.5M against $3.0M
- LinkedIn following: 24,724 against 759
Configu
- agent readiness: 47/100 against 42/100
At a glance
| Measure | Applitools | Configu |
|---|---|---|
| What it is | AI-powered visual testing and monitoring for web, mobile, and desktop applications. | End-to-end configuration management SaaS platform to prevent production failures. |
| Category | Enterprise, Development, Software Testing, Image Processing | Enterprise, Development, Enterprise Software, DevOps |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Software |
| Founded | 2013 | 2020 |
| Headquarters | San Mateo, United States | Tel Aviv, Israel |
| Status | Active | Active |
Size, funding and growth
| Measure | Applitools | Configu |
|---|---|---|
| Employees | 120 | 7 |
| Headcount growthLast 12 months | -0.4% | -4.1% |
| Total funding | $41.5M | $3.0M |
| Latest round | Strategic | Pre-Seed |
| LinkedIn followers | 24,724 | 759 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Applitools | Configu |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 62/100 | 43/100 |
| Traction | 58/100 | 41/100 |
| Team | 70/100 | 30/100 |
| Search visibility | 28/100 | 33/100 |
| Quality | 68/100 | 48/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (42/100) | D (47/100) |
| Domain ratingLink authority, 0-100 | 74/100 | 54/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Applitools | Configu |
|---|---|---|
| Hosting | Self Managed | Not detected |
| CDN | Cloudflare | Cloudflare |
| CMS | WordPress | WordPress |
| Frameworks | Jquery, Tailwind CSS, Bootstrap | Jquery |
| Analytics | Google Analytics 4, Google Tag Manager | Google Analytics 4 |
| Support stack | Zendesk | Not detected |
| Open source | Yes | Yes |
What users say
| Measure | Applitools | Configu |
|---|---|---|
| Reddit sentimentThreads we track | 2 positive, 0 negative across 5 threads | Not published |
“I just finished a two week pilot of Applitools Eyes and was very very impressed, especially how easily and quickly it works with Selenium IDE. That said, it's more than my current (read: non-existent) QA budget allows for, so wanted to ask ”r/QualityAssurance
Applitools vs Configu: common questions
Which is better, Applitools or Configu?
On our 0-100 score Applitools rates higher (62/100 against 43/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 24 data points above: read the rows that match what you are buying for.
How do Applitools and Configu compare on the numbers?
Applitools leads on our overall score (62/100 against 43/100), domain rating (74/100 against 54/100), headcount (120 against 7), headcount growth (-0.4% against -4.1%), funding raised ($41.5M against $3.0M), LinkedIn following (24,724 against 759). Configu leads on agent readiness (47/100 against 42/100).
What do real users say about Applitools and Configu?
Applitools: 2 positive and 0 negative mentions across 5 Reddit threads we track, mostly in r/QualityAssurance.
Read the full Applitools review and pricing or the Configu review and pricing. You can also browse other Applitools alternatives we track.

